Reports coming from the UK say that Group Lotus CEO Dany Bahar is looking for financial partners to buy over the sportscar maker from Proton. The Sunday Times news piece suggested that Bahar is not looking for any partner, but one with the ability to fund Lotus’ costly five-year turnaround plan, one with £500 million ready to invest.
The report adds that Genii Capital is interested in the loss-making Proton subsidiary. Genii, which already owns the Lotus F1 team, is said to have been eyeing Group Lotus for some time and is “close to completing due diligence”.
If the report is accurate, we have a willing buyer. But is Proton’s new owner, DRB-Hicom, a willing seller? “Options are open. At this particular moment, I’m open to sell or not to sell Lotus,” DRB-Hicom boss Datuk Seri Mohd Khamil Jamil was quoted as saying.
Proton, owner since 1996, has already poured in a lot of resources into Group Lotus – should they wait for the fruits of the investment or cut their losses?
Looking to sell your car? Sell it with Carro.


AI-generated Summary ✨
Comments reflect a mix of opinions on Lotus's value to Proton, with many emphasizing the strategic importance of retaining Lotus Engineering for future technology leveraging. Several suggest selling Lotus could be a prudent move due to financial losses, while others argue for patience and better management to realize Lotus's potential. There is concern over mishandling, mismanagement, and missed opportunities, but a general consensus that Lotus’s technological assets are valuable. Sentiments swing between skepticism about future profitability and support for strategic partnership or sale.