The Malaysian Automotive Association (MAA) recently released vehicle sales data for the month of August 2017, which saw 51,720 new vehicles delivered. That’s an increase of 3,167 units or 6.5% from July, but 1% (499 units) lower year-on-year.
Year-to-date (YTD) total industry volume was 384,730 units, which is 4% higher than the 370,152 units recorded in the same period in 2016. MAA cites promotional campaigns by car companies and the fulfilment of back orders (with the e-daftar system returning to normalcy) for the decent results.
Here’s a break down of who sold what in August. Some did better than the others, but by and large most brands recorded gains last month. Non-national leader Honda saw 13.5% growth, which should help it pull away from Toyota in the race. Fellow Japanese mass market brands also saw increased sales – Mazda by 14.4% and Subaru by 87.7%.
Away from the Japanese marques, promos boosted sales at Volkswagen (up 53.7%), Kia (41.9%) and Peugeot (61.4%). Among the few brands not in the gainers list were market leader Perodua (-1.5%) and Ford (-16.9%).
Over in the premium end of the market, Mercedes-Benz saw deliveries rise by 60.8% (YTD of 8,016 is sixth highest, way above many mass market brands including Mazda and Mitsubishi), with Volvo recording strong growth of 212.2%. However, before you jump to conclusions, Volvo’s YTD of 566 units shares a ballpark with Lexus (578) and Audi (516), not Mercedes and BMW (6,631).
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AI-generated Summary ✨
The comments reflect strong opinions about Malaysian car brands, with Proton receiving significant criticism for poor sales and model offerings, while Perodua's sales are seen as relatively better. Toyota maintains a large market share but faces remarks about declining sales and outdated models. Some comments note that luxury brands like Lexus, Porsche, and Audi have low sales figures, indicating a potential shift towards affordable and mainstream vehicles. Concerns are raised about Proton's future, especially relating to its collaboration with Geely and the success of the Boyue model. Overall, there's skepticism about the automotive industry's stability, with discussions on brand competitiveness, vehicle value, and market preferences, highlighting consumer frustrations and industry challenges.