Proton sold 8,102 cars in July, 11.7% market share

For the month of July 2018, Proton posted its strongest sales numbers for the last 30 months with 8,102 deliveries to local and export customers – a 31% increase from the month prior (June). The company attributed the encouraging performance to customers looking to take advantage of the current “tax holiday” as well the resumption of export activities.

The national carmaker also forecasts its market share to increase for the third consecutive month to 11.7% of total industry volume (TIV) in July, according to data from the Malaysian Automotive Association (MAA).

Both the Saga and Persona continued to be popular among car buyers, with sales of the former breaking past the 3,000-unit barrier for the first time in 2018. Meanwhile, 2,221 Persona cars were delivered for the month, marking a breach of the 2,000-unit barrier since May 2017.

“July was a very good month for Proton as we had achieved our highest volume not just for 2018 but also for the last 30 months. We know that a big factor in boosting sales is the current tax holiday period with zero-rated GST prior to the implementation of SST in September but the numbers also prove that Malaysians are opening their eyes to the attractive buying proposition offered by the current range of Proton cars,” said Abdul Rashid Musa, CEO of Proton Edar.

We are therefore hopeful of carrying over this momentum even after SST has been introduced as we gear up for the launch of our first SUV later in the year,” he added. Proton’s delivery of 8,102 cars in July will also see the company donate RM81,020 (RM10 per car) to Tabung Harapan Malaysia following the RM61,730 contribution in June – the initiative will run until the end of 2018.

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