Rolls-Royce delivered 5,586 cars in 2021 – 49% on-year growth, best ever results; orders stacked till late 2022

Rolls-Royce delivered 5,586 cars in 2021 – 49% on-year growth, best ever results; orders stacked till late 2022

Sales of luxury goods have reached unprecedented heights in the pandemic era, and what Rolls-Royce has achieved is indisputable proof. In 2021, Rolls-Royce Motor Cars delivered 5,586 vehicles, the highest ever annual sales results in its 117-year history.

That is a staggering 49% year-on-year growth, thanks to strong demand across most regions, including Greater China, the Americas, Asia-Pacific, and in multiple countries across the globe. The new Ghost and Cullinan are among the most popular models, and its Provenance (pre-owned) programme is also at an all-time high.

Bespoke commissions are at record levels, prompting the Rolls-Royce Coachbuild to become a permanent fixture in its portfolio. This was the team that introduced the marque’s most expensive car to date, the Boat Tail. It also comes with a high-end Swiss watch by Bovet 1822.

The Rolls-Royce factory at Goodwood is currently running at near-maximum capacity, on a two-shift pattern to fulfill global orders. It’s also preparing the plant for an electric future – the newly announced Spectre EV, which is due in Q4 2023, will undergo the most exhaustive testing protocol ever conceived for a Rolls-Royce.

Reflecting on the results, CEO Torsten Müller-Ötvös said: “This has been a truly historic year for Rolls-Royce Motor Cars. In the past 12 months, we have recorded our highest-ever annual sales, launched the latest addition to our Black Badge family, stunned the world with our coachbuilding capabilities and made huge strides into our all-electric future.”

“As always, it has been made possible by the dedication and commitment of the extraordinary people at the Home of Rolls-Royce, our international team and our global dealer network. I wish to extend my thanks and congratulations to each and every one of them: it is my privilege and pleasure to work alongside them every day,” he added.

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Matthew H Tong

An ardent believer that fun cars need not be fast and fast cars may not always be fun. Matt advocates the purity and simplicity of manually swapping cogs while coping in silence of its impending doom. Matt's not hot. Never hot.

 

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