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Yes, Land Rover has chopped off the Evoque’s roof! Geneva will see LR unveil the Range Rover Evoque Convertible Concept, with a mission is to explore the potential for the “world’s first premium convertible SUV”. It’s to gauge reaction for what could be another “white space product” from the 4X4 specialist.

“The Evoque lends itself beautifully to the idea of a convertible. This study is not a traditional convertible design execution – instead we have worked with the balance of the Evoque’s lines to retain its distinctive shape and create something that is unique and, we believe, highly desirable,” said Land Rover design director Gerry McGovern

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Based on the Evoque Coupe, the topless one features a fully retractable roof system with Roll Over Protection System. The hood is housed in a tapered finisher with the roof mechanism stowed discretely below the belt-line. The said line and distinctive shape has been retained and the convertible body style has been achieved with minimal changes to weight and torsional rigidity, says LR. There’s also a drop down tailgate and four-seat accommodation.

Too weird for you? The roofed Evoque is sold here in three-door Coupe and five-door form, from RM353k. Click here for the launch report and here for a comprehensive test drive report.