Proton and the DRB-Hicom University of Automotive Malaysia (DRB-Hicom U) officially launched the Proton & DRB-Hicom U Creative Car Challenge (PD3C) 2018 at the DRB-Hicom U campus in Pekan, Pahang yesterday. The new design competition will see 15 teams from various local institutions of higher learning battle it out to design a concept car for the future.

With the tagline, “Designing the Future Car, Today,” the contest will run for a total of six months, with the final round taking place in Pekan from September 27 to 29. The teams will be required to conceptualise their design and create a full-scale rolling prototype during that timeframe, using various Proton models as base.

Up for grabs is a grand prize of RM7,000 and a trophy, while second-, third- and fourth-place teams will receive RM5,000, RM3,000 and RM1,000 in cash prizes respectively. There are also consolation prizes including medals and certificates.

Shortlisted during a pitching session on March 6 and 7, the institutions taking part in the competition include DRB-Hicom U itself as well as Universiti Malaya (UM), Universiti Kuala Lumpur (UniKL), Asia Pacific University (APU), Universiti Malaysia Pahang (UMP), Universiti Malaysia Perlis (UniMAP), Institut Kemahiran MARA (IKM), Kolej Kemahiran Tinggi MARA (KKTM), Universiti Sultan Zainal Abidin (UniSZA), Universiti Tun Hussein Onn Malaysia (UTHM), TAFE College and ADTEC Melaka.

Proton also took the opportunity to hand over the cars to the teams during the event. These include the Exora, Preve, Suprima S, Saga BLM, Gen.2 and Iriz, which were selected for the participants during a draw earlier in the year.

A Car Modelling Challenge will also be organised for institutions that were not selected for PD3C. Participants will be required to create a 1:4-scale model using clay, cardboard or 3D printing over the course of four months. Prizes include RM2,500, RM2,000 and RM1,500 in cash prizes for first, second and third places, and there’s a RM800 entry fee inclusive of RM800 inclusive of accommodation and meals in Pekan.

Meanwhile, the public will be able to participate in a Design Battle targeting professional automotive designers, lecturers, graduates and students. Held during the final round in Pekan, individuals will be given four hours to sketch and render their design, with cash prizes including RM1,500, RM1,200 and RM1,000 for first, second and third places. There is a RM300 entry fee inclusive of accommodation and meals.

For more information and to register for the competitions, visit the official website.