Tesla Model Y EV sees 49% drop in sales in May 2024; Volkswagen T-Roc, Golf top in Europe for the month

Tesla Model Y EV sees 49% drop in sales in May 2024; Volkswagen T-Roc, Golf top in Europe for the month

The Tesla Model Y became the first electric vehicle to become the bestselling vehicle in Europe last year, though the sales chart for the continent has painted a rather different picture as of May 2024, with the EV model having dropped from the European top spot in May 2023 to 18th place a year later, reported CarScoops citing data from Dataforce.

According to this data, the Tesla Model Y attained sales of 10,582 units in May this year, or a 49% drop compared to the same month last year. The report cited the removal of state subsidies for the purchase of electric vehicles, as well as a strike in Sweden as factors in the EV’s drop in sales.

With the Tesla Model Y having vacated the top spot on the European sales chart, the market lead is currently held by Volkswagen with a pair of internal combustion-powered models, the T-Roc, with 19,748 units sold, followed closely by the Mk8.5 Golf, with 19,333 units.

The data has yet to be ratified, and Automotive News Europe indicates that the historically best-selling car on the continent could overtake the T-Roc for the top spot. The T-Roc facelift made its debut in November 2021, four years on since the MQB-based model was unveiled in 2021.

The Volkswagen Golf Mk8.5 facelift was unveiled in January this year with styling and technical updates, including the return of physical buttons for the multi-function steering wheel controls following criticism from owners and testers.

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Mick Chan

Open roads and closed circuits hold great allure for Mick Chan. Driving heaven to him is exercising a playful chassis on twisty paths; prizes ergonomics and involvement over gadgetry. Spent three years at a motoring newspaper and short stint with a magazine prior to joining this website.



  • Ky jel on Jul 02, 2024 at 10:58 am

    Compare EV with EV sales otherwise no point to compare

    Like or Dislike: Thumb up 2 Thumb down 4
    • Dah Menang Semua on Jul 02, 2024 at 4:28 pm

      Nope U’re wrong
      We are looking at
      Consumer behaviour
      When comes to cars

      Like or Dislike: Thumb up 2 Thumb down 0
  • Mike Tee on Jul 02, 2024 at 11:02 am

    T-Roc and Golf both start from €27,000 and the Model Y starts from €44,000 (RM86,000 difference). The fact the Model Y at that price point became the best selling model at all is astonishing.

    Analysts point to the lack of affordable EVs as the main cause of slowing (not declining, overall sales were up about 2% during the period) and yet we have EU suits deciding that the way to solve that is to slap a tariff on Chinese EVs.

    Like or Dislike: Thumb up 5 Thumb down 1
  • it is ok, as long as elon the poster boy gets his pay.

    Like or Dislike: Thumb up 5 Thumb down 1
  • Najib on Jul 02, 2024 at 3:38 pm

    Lol..hype so fast died

    Like or Dislike: Thumb up 3 Thumb down 1
  • ROTI CANAI on Jul 04, 2024 at 12:31 pm

    the model y needs a refresh

    Like or Dislike: Thumb up 1 Thumb down 1

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