Paul Tan on the Automotive Industry
This TV commercial shows the entire BMW 3-Series range beginning from the E91 Touring, the E90 Sedan, the E92 Coupe and finally the E93 Convertible. The E91 sheds a part of its “roof” to become the sedan and so on, cool concept. Video after the jump.
VIDEO: BMW 3-Series Range Transformation
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After dabbling for years in the IT industry, Paul Tan initially began this site as a general blog covering various topics of personal interest. With an increasing number of readers paying rapt attention to the motoring stories, one thing led to another and the rest, as they say, is history. An avid electronic gadget aficionado as well as big-time coffee lover, he's also the executive producer of the Driven motoring TV programme.
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wah… roof fly off… cool
Very nice ad…
I can imagine the same advertisement concept for a locally-produced car, first to come off, rear bumper. Then, the exhaust, followed by side skirting, side mirrors, body stickers, mitsubishi badges… in the end, left the Wira.
This commercial somehow reminds me of the old Citroen ZX ad in Malaysia, where Sofia Jane (drool…..) left home angry, started throwing husband’s belonging, but eventually refuse to throw away the car key to the ZX that she eventually drove away with a smile. This ad itself was spoofed by Dato’ Lat in one of his strip, where the angry ‘Sopia’ threw away… her fake hair, her teeth…” Funny.
Sorry guy, talking crap here, stressful day at work.
Imagine if this ads concept is applied to a Proton advert!
This add can be applied to all “wira-faced” protons. First, wira sedan, chop the a** to become wira aeroback. Then, chop off rear door to become putra. Chop the a** again to become satria. And lastly, take the roof off and it’ll be arena. BMW only got 4, but we got 5. Hehehe…
proton : kereta potong
Eh, if not wrong it’s either Gen2 or Persona they use the scisors to cut the poster out leaving only the new edition of car.
But this advertisment should have the paint rip off as well, like ripping off it’s old clothes. Hehe
paul, sorry out of topic. just wanna ask, do u have anything to share about the puchong accident? it’s related to our automotive industry, isn’t it?
Cars without permanent roof will not work in Malaysia. Cost more too
not bad for an ad.
i got another similar idea for our locally produced cars.
first we start off with a complete car, the owner drives off with a smile and such.
then as the journey goes on, the cars starts to fall off part by part by part.
and even when he stops at a service center, the service center owner also ignores him, so he continues driving off until eventually he reaches home with only a steering wheel left.
nice. lol.
LMAO csv!
nice one! i needed that laugh.
cool…