exige s 01

The days of potential Lotus customers having to make their way to the Proton Centre of Excellence to view or sample the prospective ride is over – Lotus Cars Malaysia today launched its flagship showroom and centre in Sungai Penchala, Petaling Jaya.

The opening of the centre was officiated by Proton advisor Tun Dr Mahathir Mohamad, who was accompanied by Datuk Seri Mohd Khamil Jamil, Proton’s executive chairman.

The new Lotus hub sits on a 10,520 sq. metre parcel of land, and houses a showroom, a Customer Interactive Block as well as a service centre. The showroom, which covers an area of approximately 1,060 sq. metres, contains sales areas for both new and pre-owned Lotus cars, a lounge and a delivery room. There are also car accessories and retail merchandise sections within the premises.

elise s 01

As for the service centre, it’s able to handle up to 20 cars a day and 480 vehicles a month. The 372 sq. metre Customer Interactive Block, meanwhile, has been designed for Lotus customers in mind.

Essentially, the brand is looking at the CIB as a home base of sorts for Lotus owners. Besides being a place where they’ll be able to get together, the area will also be used to coordinate events such as Lotus convoy drives and defensive/advanced driver training courses.

The opening of the centre also saw the official launch of the supercharged Exige S and Elise S models in the country. The refreshed Exige S, which debuted in Frankfurt in 2011, is powered by a 3.5 litre V6 equipped with a Harrop HTV 1320 supercharger, and has 345 hp and 400 Nm for output numbers.

Pricing for the base Exige S coupe is RM467,230, and this includes the Convenience Pack and Premium Pack. Adding on the optional Race Pack and its four-mode Lotus DPM system brings the price to RM482,482, and going even further into the Premium Sport pack gets it to RM499,020. There’s also the Roadster version, which starts from RM452,030.

The Elise S, meanwhile, wears a 1.8 litre 2ZR-FE four-pot with a Magnuson R900 supercharger, and output figures for this one are 217 hp and 250 Nm. The car is priced at RM332,300, and this includes a Touring Pack in the equation. Opting for the motorsport paint job takes the price to RM336,920.