No, it isn’t exactly a full reveal of the Infiniti Q30 – allow us to explain. At the 2015 Goodwood Festival of Speed, Infiniti will instead host a digital debut of its upcoming luxury hatchback. The Japanese carmaker plans to do this by encasing a full-size model of the car inside a box measuring 4.8 square metres.
The box itself will contain several LED lights that will serve to “expose the distinctive and bold shoulder line of the car as well as the Infiniti design hallmarks of the double arch grille, crescent-cut C-pillar and the focused eye-shaped headlights.”
Also, a separate wall on the other side of the box will feature a 3D screen – measuring 3.7 metres by 2.1 metres – that projects a running visual commentary on Infiniti’s ever-evolving design language. The 3D effect is said to work sans 3D glasses, up to a distance of 25 metres. Aside from that, the company will also showcase three other concept cars – the Infiniti QX30, Q60 and Q80 Inspiration.
The finished article is expected to share quite a fair bit of its insides with the W176 Mercedes-Benz A-Class, including its Modular Front Architecture (MFA) platform. Also included will be the latter’s range of turbocharged petrol and diesel four-cylinder engines and (optional) Haldex all-wheel drive system. Both the Infiniti Q30 and its crossover twin, the QX30, will be built in Sunderland, UK.
GALLERY: Infiniti Q30 Concept
GALLERY: Infiniti Q60 Concept
GALLERY: Infiniti Q80 Inspiration concept
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Brand power: other selling points to compensate, for example 12 airbags and panoramic sunroof.
Big no to be serviced by Nissan staffs burnt out by Almeras, Grand Livinas etc. Do we pay Teana’s service charge for our Infinities, or Mercedes’ ? We don’t want any job-fatigue receptionists and mechanics who think ‘aiyo I still have many Nissan cars waiting for me, you are just one of them’.
For a QX70, Nissan probably earns at least RM150K, which is equivalent to 30 months salary of a senior mechanics. And imagine if he is reluctant to spend one whole day for your QX70’s problem, no patience? Customers are more than willing to pay triple of his daily salary.
For your information, people who dare to touch Infinity some of them are richer than the so so 5-series and so so E-class owners. Do you think they have no money to buy a second Infinity?