Mazda’s continued partnership with Toyota will enable it to benefit not just from a technological standpoint, but also allow it to grow to become a better carmaker. Speaking to Drive, Mazda Motor Corporation president and CEO Masamichi Kogai said, he also expects (Mazda) to learn more from Toyota to improve the quality of his products and people.
“The technological capability will be improved and there is a lot of other things we can learn from Toyota because they produce and sell models all around the world. They have a far higher technical criteria they set for themselves. So we need to meet that criteria as well, and that is quite a good improvement opportunity for us as well. That is one of the essential objectives we signed the agreement with Toyota,” he said.
Five years ago, Mazda licensed Toyota’s Hybrid Synergy Drive, eventually leading to the introduction of the Mazda 3 Hybrid, which features the hybrid elements of the Prius. In return, Mazda shared its SkyActiv petrol and diesel engines.
For something more recent, Toyota’s announcement that it would rebadge a Mazda 2 for the North American market was followed through, when its sub-brand, Scion, revealed the iA at the 2015 New York International Auto Show.
Currently, both Japanese carmakers are looking to expand their technical partnership, which includes the possibility of new models being introduced, plus improvements in other areas like battery control, engine control, and infotainment technology.
However, Kogai says that the research and development collaboration between both carmakers is expected to be a long-term one, and mutually beneficial to both. In the future, the partnership is suggested to spawn many new models, including an all-new BT-50 with Hilux origins, a Prius-based SUV, and even a rotary hybrid powertrain as well.
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Good cars in term of reliability, design, handling and good RV will be coming out from this great partnership.
But now a days Toyota no more reliable, design also out, handling bullshit, even RV drop fast
UMW Toyota to be precise
Still , worst ranking in Safety..
even the Proton Iriz got stability control.
shame on u Sam Loo..
Now is raining season, lots of toyota expected to be on the tow truck due to lost control in the rain.
Can you just stop with the RV, its getting old. Really old. Give a comment more on technical aspects. It shows that u have somethng in your head. But, like they say, empty tin makes the loudest sound
quite a good idea. Mazda can continue focus on its’ skillful skyactiv without worries on hybrid/ev then.
Mazda partnership with Toyota, i dun want choose Mazda anymore
Mazda gained very little from fren wit FOrd.better chg new fren.
FYI, Ford still own a stake in Mazda & Aston Martin.
this will be the best match to conquer more market share in family and young buyers.
Even toyota also recognizes the beauty/strength of mazda, for those have never dared to use mazda before, too bad…lol
Torn between 2 lovers(FORD & Toyota), feeling like a fool (Mazda). Loving both of you, breaking the one who rules (Honda).
yep …interior quality of mazdas is lagging behind its japanese counterparts… , no harm learning from the largest automotive manufacturer
please go to compare m6, m3, m2 with camry, altis, vios interior quality and design before making this statement
You should test drive the mazda first before commenting. Skyactiv technology manage to pull off 12:1 for the compression ratio to use on ron95. While other manufacture still on 10:1. Of course it doesnt mean so much. It is still something to look into if you have concern on fuel efficiency and stuff.
anybody wanna partnership with proton? lai lai lai