Perodua has set 240,000 units as its sales target for 2021. That’s a 9% increase from the 220,163 units it sold in 2020, and a repeat of the original sales target for 2020, before Covid-19 came along and forced a revision to 210k.
Perodua’s all time sales record was 240,341 units in 2019, so if this year goes well, the carmaker will celebrate its best ever sales performance come end 2021. P2 says that the 240k target was set on the back of sustained strong demand for its existing models and the sales tax exemption, which has been extended to June 30 this year.
“With the extension of the sales tax exemption to end-June 2021, recent Covid-19 vaccine developments and all our models continuing to be in demand, we believe 2021 will be the year of recovery,” said Perodua president and CEO Datuk Zainal Abidin Ahmad, who added that the company is expected to purchase a record RM6.5 billion worth of locally-sourced components this year.
“In addition, with 2020 ending better than previously expected for both Perodua and the industry, we are looking to increase our stock by boosting our production target to 272,000 vehicles this year – the highest in our history. This increase will replenish our stock to ensure brisk delivery this year,” he added.
Perodua’s 2021 production target is 23% increase over the 220,968 units manufactured last year, and with all its models having over 90% local parts content, Rawang remains the biggest buyer of automotive components in Malaysia, propping up a large industry. By the way, Perodua has been the Malaysian market leader for 15 successive years now, and its 2020 market share was 41.6%.
On the after sales side, Perodua is expecting its service intake to grow 20% from two million in 2020 to 2.4 million in 2021, comprising both current and new customers.
Today’s press release, which replaces the annual performance briefing by the carmaker, also revealed the model sales breakdown that was omitted when it announced the 2020 grand total last month. Of the 220,163 units registered last year, 66,330 were Myvis, 59,651 were Axias and 56,996 were Bezzas. P2 also sold 22,494 units of the Aruz and 14,691 Alzas.
If you combine Perodua’s dominance with Proton’s recent rise, the national brands have 62% share of the Malaysian auto market, the highest level since 2003. It wasn’t very long ago that there were concerns about the non-national brands overwhelming the local players, so what brought about the shift and what does this mean for carbuyers? More here.
No official mention of new models, but the long-awaited Perodua D55L “Rocky” SUV is expected to surface this year.
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Launch d55l suv fast then can even reach 250k sales in 2021!
Sembang… pang pung pang pung… at last Axia/Bezza jugak yang top.
Perodua sales figures cannot trust wan…. later they will give excuses to revise downwards and pat their backs for ‘such a good job meeting target’ when the target had been lowered. Nothing to be proud here, Perodua.
disgusting, lousy quality perodua cars should be banned from public roads
and you should be banned from driving.
you and your mother should be banned from driving so the world can be a safer place
Do you actually own a P2? Their quality have improved a lot vs the early days.
It’s more towards driving skills of which sadly, many on the road lack that awareness and road safety and end up endangering others.
How about u bro? Try owning a myvi today, after 1 year noise starts to come out, after 2nd year plastic parts starts to break. Flimsy and thin.
Does their local part also include an engine temperature gauge that were conveniently ripped off, or still the same stupid chrome, different bumper design etc. Does their engine and vehicle components spoil easily or not esp AC compressor, control arms, engine and obsolete 4E-AT auto gearbox etc. But hor, people buy it coz its cheap not coz its good.
Myvi and Iriz top spec roughly same price, yet myvi sells more.
Predict Perodua sold 12900 units in January 2021.
Proton sold 5,964 cars in January, 2021.
Down 29.9% compared to January 2020.
Ya, Proton sold 5,964 then Perodua sold 12,900
66,330 were Myvis, 59,651 were Axias and 56,996 were Bezzas. P2 also sold 22,494 units of the Aruz and 14,691 Alzas.
Even p2 sell bezza and axia only enough to beat p1 whole year sales.
Dinasour alza sales also better than exora+iriz sales number.
Epitome of jaguh kampung. The rambutan seller shiok sendri shouting about his rambutan sales figures but it is the next door Musang King seller reaping more rewards from selling lesser but far higher quality products. At the end buyers remember their favourite Musang King seller and not the rambutan seller.
Lols, both Musang king and Rambutan has its own fan. stop being bitter against each other.
You may be right but durian is the undisputed king of fruits and MK is the king of durians, making it the undisputed king of kings. There are lower quality national cars such as P2 and then there are undisputed better kings of national car such as P1.
Musang king can fetch very good price in rich Chinas kingdom.
Too confident also not good.. Proton also can reach 240k units sale..