Honda e:N1 EV production starts in Thailand – ‘electric HR-V’ is 1st CKD Japanese BEV there, on sale Q1 2024

Honda e:N1 EV production starts in Thailand – ‘electric HR-V’ is 1st CKD Japanese BEV there, on sale Q1 2024

Click to enlarge

Big news from Thailand, where Honda has announced the start of production of the Honda e:N1 EV. The ‘electric HR-V’ gets a dedicated factory line at Honda’s plant in Rojana Industrial Park, Prachinburi province, and uses local parts. With this, Honda can claim to be the first Japanese carmaker to produce a full EV in Thailand. Details on the market launch will be announced in Q1 2024.

The e:N1 is basically the e:Ny1 with a slightly different name. Essentially an HR-V with no engine, it was previewed by the e:Ny1 Prototype from March 2022, which is similar to the China market e:NS1 and e:NP1 twins. The e:Ny1 made its European debut earlier this year.

It looks like an HR-V, but Honda says that the e:Ny1 sits on the newly-developed e:N Architecture F, a front-motor-driven platform with three fundamental attributes – a dedicated high rigidity body structure, a low centre of gravity, and carefully managed under-floor aerodynamics to ensure a “fun and confidence-inspiring drive”. Also mentioned was “trademark Honda dynamics”, so you get a sense of what they’re trying to do here.

Click to enlarge

The lightweight three-in-one integrated power drive unit, electric motor and gearbox produces 201 hp (150 kW) and 310 Nm of torque in the Euro-spec e:Ny1, juiced by a 68.8 kWh lithium-ion battery pack. Claimed range is 412 km in the WLTP cycle – significantly higher than the Honda e – and Honda says that DC fast-charging can get you from 10 to 80% SOC in 45 minutes.

Honda says that the new chassis developed specifically for EVs provides improved torsional rigidity, and key to this is high-tensile steel, which is used across 47% of the e:Ny1’s body (by weight, not area). “Alongside the new platform and powertrain, these combine to offer the dynamic performance, exceptional comfort and refinement drivers will expect from Honda’s latest EV,” the company adds.

Typical EV cues such as a closed-off nose and charging flap aside, do you notice anything different? It’s not so clear in these studio shots, but white ‘H’ badges across the exterior and on the steering wheel is a new electric identity for Honda, just like red for Type R and blue for hybrids. Also, there’s a new ‘Honda’ typeface logo for the rear.

Honda e:N1 EV production starts in Thailand – ‘electric HR-V’ is 1st CKD Japanese BEV there, on sale Q1 2024

Honda is a master of packaging, and this skill should also be apparent in EVs. The company says that clever packaging of the electric drivetrain components ensure the e:Ny1 offers “remarkable interior space and comfort”. The HR-V’s familiar dashboard gets a large 15.1-inch portrait touchscreen which includes what looks like a permanent section for AC controls. Ahead of the driver, the meter panel is a digital screen without a binnacle – browse the gallery below.

Do you think that the e:N1 EV would do well in Malaysia? To locally assemble a product, Honda Malaysia, like any other OEM with a plant here, would need to commit to a certain figure, and the numbers would have to justify the investment. Malaysia is of course a smaller car market than Thailand and Indonesia.

At yesterday’s new CR-V launch, Honda Malaysia MD and CEO Hironobu Yoshimura said that the company will focus on hybrids for now. “In Malaysia, at this moment we’re focusing on hybrid as a more practical solution first. At a certain time, we’ll come back to full electric,” he said. Full story here.

GALLERY: 2023 Honda e:Ny1, European spec

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Danny Tan

Danny Tan loves driving as much as he loves a certain herbal meat soup, and sweet engine music as much as drum beats. He has been in the auto industry since 2006, previously filling the pages of two motoring magazines before joining this website. Enjoys detailing the experience more than the technical details.

 

Comments

  • ROTI CANAI on Dec 15, 2023 at 6:29 pm

    a car widely panned overseas. and being asean version probably lanewatch again. wawasan lanewatch 2030.

    Like or Dislike: Thumb up 11 Thumb down 2
    • Richard Teo on Dec 16, 2023 at 8:07 am

      A big slap to their own CEO

      https://paultan.org/2023/12/15/honda-malaysia-focusing-on-hybrid-tech-for-now-its-a-more-practical-solution-switch-to-evs-later-ceo/

      Like or Dislike: Thumb up 4 Thumb down 0
  • Nurul Izzah on Dec 15, 2023 at 7:03 pm

    Anwar menang, Thailand senang

    Like or Dislike: Thumb up 11 Thumb down 12
    • Shahzad on Dec 17, 2023 at 5:49 pm

      this is a car site, not politics site. you want to talk about Anwar, pls go to PN or Pakatan forum.

      Like or Dislike: Thumb up 6 Thumb down 2
    • Rakyat Malaysia on Dec 18, 2023 at 8:32 am

      PMX Bapak EV Siam. Lagi baik dia blah jadik PM Siam, dah cukup dia rosakkan negara kita.

      Like or Dislike: Thumb up 4 Thumb down 6
  • Jacob on Dec 15, 2023 at 7:11 pm

    Honda nak mari lo…

    Nissan Ariya mana?

    Deh, is Tan Chong Motor still sleeping?

    TCM: T0y0t@ pun xkisah, apa lu mau

    TYT: Yeah, hybrid for the win!

    Like or Dislike: Thumb up 4 Thumb down 1
  • Matti on Dec 16, 2023 at 1:00 am

    Honda had a good thing going with the Honda E. They only needed to build a bigger version with more range and less screens inside. Instead, they threw away the design cues and replaced it with this fugly piece of junk.

    Like or Dislike: Thumb up 2 Thumb down 0
  • @NotBruceWayne on Dec 16, 2023 at 10:28 am

    & the price range would be?

    Like or Dislike: Thumb up 3 Thumb down 0
  • haplogroup O club on Dec 16, 2023 at 11:21 am

    Final nailing into coffin for hybrid vehicles

    Like or Dislike: Thumb up 15 Thumb down 1
  • Bangkok on Dec 17, 2023 at 5:31 pm

    Too slow, Changan Thailand ev out already mostly suv huge bookings at motor show Bangkok their production line and parts factory are ready in Rayong will soon churn out everything for asian while Toyota try to team with BYD

    Like or Dislike: Thumb up 3 Thumb down 0
  • Bangkok on Dec 17, 2023 at 6:36 pm

    Thailand’s ev trend has gone too far Toyota and Honda has to act now or else left behind see every red plate is ev

    Like or Dislike: Thumb up 2 Thumb down 0
  • Sohai on Dec 18, 2023 at 10:58 am

    DC charging too slow. Most people can’t wait 45 min

    Like or Dislike: Thumb up 3 Thumb down 1
 

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