Tesla to consider working with franchised dealerships

Tesla Model S-18

Tesla Motors CEO, Elon Musk, is reportedly considering partnering up with franchised dealers to further augment the firm’s network of dealerships in the United States. The Palo Alto-based automaker is known for operating only manufacturer-owned outlets – a move which has drawn heat in some states, where manufacturer-owned dealerships are not permitted.

With the firm aiming to sell 500,000 units worldwide by 2020, it leaves Tesla almost no choice but to veer from its belief in operating in-house dealers to franchising the brand out to other companies. However, the firm will only consider working with dealers who can guarantee customers a “really good experience.”

With that said, dealers who have openly lobbied for the restriction of manufacturer-owned outlets can scratch off any hopes of a potential collaboration with the automaker. “If you’re a jerk to us, we’re not going to turn around and try to do a partnership later,” added Musk.

TESLA-MODEL-S-MALAYSIA-003

There are several routes in which Musk can take to implement said move. The most logical would be to streamline its distribution of Tesla cars via a central dealer network. Naturally, said dealer will have to adhere to the company’s aforementioned requirements as well as possess a solid track record.

Currently, Tesla assembles a total of 35,000 units annually. Until the maximum capacity is breached, Musk stated that its ‘Tesla stores’ “are sufficient.” So is this how Malaysians will finally be able to get the Tesla Model S in the future? Which conglomerate would be the ideal candidate to hold the Tesla name? Let us know in the comments below.

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Gregory Sze

An “actor” by training, Gregory Sze realised that he has had enough of drama in his life. Following his number one passion (acting was actually number two), he decided to make the jump into the realm of automotive journalism. He appreciates the simple things in life – a simple car with nothing but back-to-basics mechanical engineering and minimal electronics on board.

 

Comments

  • BLUR SOTONG on Jan 21, 2015 at 6:02 pm

    Seriously Tesla can Skip Selling any model of cars in Malaysia lah .
    None of the Conglomerates here fulfil thier Principal company mission and attitude.
    Period

    Like or Dislike: Thumb up 20 Thumb down 3
    • Same L0rrrr on Jan 22, 2015 at 12:01 am

      Yes and No. UMW is the only way Tesla can ensure good experience is delivered to the customer.

      That’s why Vios without 7 airbags and VSC can outsell Preve/Suprima S/Iriz easily!

      Like or Dislike: Thumb up 4 Thumb down 10
      • ProtonGSC on Jan 22, 2015 at 9:12 am

        1. Tesla need to learn to read from a site like Paultan.org

        2. Don’t be blinded by MAI and cronies.

        3. UMW moving backward, Proton “too proud and arrogant” hide behind DrM protection(Sissy).

        4. MAI has no hope in SEA industry. Rakyat suffer heavy taxes Govt ignore.

        Like or Dislike: Thumb up 10 Thumb down 0
    • Pak Lah on Jan 22, 2015 at 2:01 am

      “Good” cars come here will become “bad” cars because have to protect jaguh kampung No.1, Proton. Only when Proton close shop, Tesla can consider selling here. Tesla and Proton has opposing mission and attitude

      Proton – Profit first, customers second
      Tesla – Customers first, profit second

      Like or Dislike: Thumb up 10 Thumb down 2
      • rally_fan (Member) on Jan 22, 2015 at 11:14 am

        What protection? if what you say is true.. then no car company should even sell cars in Malaysia at all. last i checked.. Proton only have a 17% stake in the local car market today. Consumers are buying cars from competing brands in far larger numbers than ever before. Almost everyone can afford to buy a car today without even having the need to look at Proton. So get over it.

        Like or Dislike: Thumb up 3 Thumb down 4
  • ScourgePrime (Member) on Jan 21, 2015 at 6:03 pm

    If Tesla work with Proton and makes new EEV together,it would be called as Proton Mahathir Model S.

    Like or Dislike: Thumb up 12 Thumb down 13
    • Why work with a loser?

      Like or Dislike: Thumb up 5 Thumb down 0
      • Same L0rrrr on Jan 22, 2015 at 4:13 pm

        Hybrid or Electric cars with Proton emblem on it, you think still got people dare to buy?

        Look no far from the reality, Preve/Suprima S/Iriz are the best examples.

        Like or Dislike: Thumb up 1 Thumb down 0
  • BeemerFreak on Jan 21, 2015 at 6:05 pm

    Customer service wise they would have to go for Mercedes Benz Malaysia lol. The rest of the local operated company sucks.

    Like or Dislike: Thumb up 6 Thumb down 1
  • ElonMustard on Jan 21, 2015 at 6:18 pm

    Dont think any distributor in Malaysia is capable enough. Semua kronies

    Like or Dislike: Thumb up 19 Thumb down 4
  • Semi-Value (Member) on Jan 21, 2015 at 6:45 pm

    well…we are screwed by naza now

    Like or Dislike: Thumb up 24 Thumb down 3
  • seancorr (Member) on Jan 21, 2015 at 6:45 pm

    Lol dare I say all the conglomerates we have here will screw up Tesla’s commitment to guarantee customers a “really good experience.”

    Like or Dislike: Thumb up 13 Thumb down 1
  • Price? on Jan 21, 2015 at 8:20 pm

    A quick search on tesla motor’s website shows, a base spec Tesla Model S 60, retails at USD71k roughly RM256k, without any incentives, tax rebates, and current taxes, only the most loaded gadget techno follower would be able to afford 1.

    Like or Dislike: Thumb up 6 Thumb down 0
  • MuskLive on Jan 21, 2015 at 9:22 pm

    Cronies: “yummy”

    Like or Dislike: Thumb up 5 Thumb down 1
  • Ronnard on Jan 21, 2015 at 10:49 pm

    I think UMW Lexus devision has a really good track record in terms of after sales service and quality of ownership experience overall. Bear in mind I said UMW LEXUS division. The Japanese made sure they uphold the Lexus experience.

    Mercedes Malaysia’s after sales although good, but not as great as Lexus Malaysia. Let’s not even go near BMW, Audi, Jaguar..

    Like or Dislike: Thumb up 8 Thumb down 1
  • Blue-traveler on Jan 21, 2015 at 10:55 pm

    If it does happen, I believe Sime D. might highly get it. As it has a good track records in the lux car markets………,outside Malaysia. And if it starts at RM250k on wards, it might find a lot homes in Malaysia. IMHO.

    Like or Dislike: Thumb up 3 Thumb down 0
  • Josh Ling on Jan 22, 2015 at 12:52 am

    if it does come to malaysia, i hope it would be represented by tan chong motors, coz they really put quite a lot of effort in promoting their brands in recent years, and not forgetting they have a charging station company as well.

    Like or Dislike: Thumb up 1 Thumb down 4
    • karamsingh on Jan 22, 2015 at 3:54 pm

      Tan chong….you are joking right?

      I dread to think tan chong will start stripping all the airbags and just give one airbag and name it tesla std (sex disease). We have enough of Nissan amisai, Nissan tiuniahseng, Nissan syphilis. Please don’t spoil tesla brand.

      Like or Dislike: Thumb up 3 Thumb down 1
  • Ak Chan on Jan 22, 2015 at 5:20 am

    I think is Proton Holdings Berhad conglomerates because tesla have related with Lotus car. Chassis and suspension from Lotus. EV from Toyota and Panasonic. Proton Holding Berhad have a strong backup and plans in malaysia. Will consider CKD model in asia market. U.S selling almost USD71k Covent to malaysia is RM256K plus all the tax RM 350K also got people buy. Waiting for CKD is good decision and division. Sales and after service can be Proton? Or UMW? company to run on this product and service. Who knows “Really good experience” T? P? or L? Thanks. AK47 Regard.

    Like or Dislike: Thumb up 0 Thumb down 2
    • Anything proton touches will turn into dung.

      Like or Dislike: Thumb up 6 Thumb down 3
      • AK chan on Jan 22, 2015 at 11:00 pm

        Based on proton have biggest plan and money. Even Tesla Motor also need have support.

        If this Tesla S car selling in malaysia 700K you think have people to buy? Better I buy one Mer.S350 or BM 730Li etc. Please go for youtube to see Tesla Motor corporation how to production. One of Tesla S

        Like or Dislike: Thumb up 1 Thumb down 1
    • car outside malaysia sell for 25k Us while in malaysia sell for almost 200k rm. now u expect car with price tag 71k to be sold in malaysia for only 350k rm? mind u, this is malaysia.

      Like or Dislike: Thumb up 4 Thumb down 0
  • panjang on Jan 22, 2015 at 9:03 am

    I rather see them selling the car and handling the after sale themselves.I have no problem with that.In Malaysia,that is the only way to maintain quality.

    Tesla business is not currently mainstream so letting a mainstream company handle it is not a good idea.The mainstrean attitude will kick in.

    Like or Dislike: Thumb up 1 Thumb down 0
  • Shame lorr on Jan 22, 2015 at 9:31 am

    This car will never sell well here in Bolehland. Car got no exhaust so people cannot send to ah beng shop to put bigger muffler. Oso got no RV. Changing battery will be expensive. Better buy camry.

    Like or Dislike: Thumb up 1 Thumb down 2
  • start-a-fight on Jan 22, 2015 at 9:41 am

    y umw? tan chong have top customer satisfaction survey most year.. should go to them… but since this is very expensive car.. it will go to naza.. and since no maintenance… it should be ok..

    Like or Dislike: Thumb up 0 Thumb down 0
  • kumar on Jan 22, 2015 at 11:25 am

    saw this car in jalan damansara pj. awesome looking car.

    Like or Dislike: Thumb up 0 Thumb down 0
  • superdriver on Jan 26, 2015 at 1:57 pm

    Tesla model is a good car.Targeted to all markets but for the price of RM250K definitely target to really high earning people. So much for savings from petrol fuel prices.

    On the other hand the rich can save both petrol cost and tax…win win for them…a lost for all aspiring generations

    Like or Dislike: Thumb up 0 Thumb down 0
 

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