Most searched car brands around the world in 2016

Most searched car brands around the world in 2016

Interested to know the most Googled car brands of the world? Well, this map by UK car parts retailer Quickco shows exactly that: the most searched car brands around the world in 2016.

But first, a few caveats. The data used here is sourced from Google, but that’s not necessarily the primary search engine in countries such as China, North Korea and Russia. It also appears rather simplified, so small local brands may not be represented in this map, which explains the absence of Perodua or Proton – Honda took the crown in Malaysia instead.

As the map shows, most of our neighbours shared the same love for Honda, except for Singapore and the Philippines, that are shown to have searched for Toyota more. They weren’t the only ones too, as China, the USA, Australia and the most part of the Middle East and North Africa did the same.

Most searched car brands around the world in 2016

Funnily enough, while Americans Googled Toyota the most, Mexicans preferred the US brand Chevrolet (oh the irony), which was also popular in Columbia, Chile and Argentina. In fact, most brands didn’t fare well in their home markets: BMW was the most searched automaker in Japan and South Korea, and Hyundai appeared to rule Russia and India.

Over in Europe, BMW was predominantly the most searched car brand in the Continent, including Germany and the United Kingdom. As expected, Renault thrived in France, Fiat in Italy and Volvo was number one in Sweden. Peugeot topped the list in Denmark, while Mercedes-Benz was most searched in Finland.

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Hafriz Shah

Preferring to drive cars rather than desks, Hafriz Shah ditched his suit and tie to join the ranks of Malaysia’s motoring hacks. A car’s technical brilliance is completely lost on him, appreciating character-making quirks more. When not writing this ego trip of a bio, he’s usually off driving about aimlessly, preferably in a car with the right combination of three foot pedals and six gears.

 

Comments

  • Perlisian on Jan 31, 2017 at 2:55 pm

    “so small local brands may not be represented in this map, which explains the absence of Perodua or Proton – Honda took the crown in Malaysia instead.”

    Small local brand eh?hahaha..

    Like or Dislike: Thumb up 14 Thumb down 1
    • From the map, in the deepest part of Africa, stands one nation where many searched for Bugatti.

      Like or Dislike: Thumb up 11 Thumb down 0
      • CarBuyer on Jan 31, 2017 at 6:32 pm

        Maybe the filthy-rich President’s family are the only one in that country with internet access?

        Like or Dislike: Thumb up 18 Thumb down 0
        • Very Weird on Jan 31, 2017 at 9:14 pm

          Volkswagen doesn’t thrive anywhere yet most selling car brand in the world 2016.

          Like or Dislike: Thumb up 6 Thumb down 2
    • Kunta Kinte on Jan 31, 2017 at 6:15 pm

      That is why Proton fanboys now realise, their car company is so insignificant. 70,000 sales. No where lah

      Like or Dislike: Thumb up 9 Thumb down 6
      • No toyota, or Honda, or Mazda, or Die-much-tsu, or Jujuki, or Subalu, or Mitsu, or Lexus, or Infiniti, or Acura, in Nipponland? Mana overlord pipu loyalty pegi?

        Like or Dislike: Thumb up 5 Thumb down 1
  • komarad on Jan 31, 2017 at 3:32 pm

    SEA-> honda region…

    Like or Dislike: Thumb up 8 Thumb down 0
    • Surprisingly Mexico searching for Chevrolet? This year hopefully they learn their lesson to search something else,not American made.Why don’t try search for Bugatti like Niger in Africa.

      Like or Dislike: Thumb up 2 Thumb down 1
  • AutoFrenz (the original) on Jan 31, 2017 at 3:41 pm

    Kudos toyota…honda as expected is popular in SEA. .

    Like or Dislike: Thumb up 7 Thumb down 0
  • john is otak batu on Jan 31, 2017 at 3:49 pm

    How come “Potong” never shown in anywhere on the map???!!!
    To our fan named Paul G that went all the way to test drive VW Tiguan… this shows that he has already lost touch with the rest of Aussie population.

    Like or Dislike: Thumb up 1 Thumb down 23
    • What is “Potong”

      Like or Dislike: Thumb up 10 Thumb down 1
    • sijadah on Jan 31, 2017 at 5:19 pm

      Otak batu, as you can obviously see from here, searched does not translate to sales success. Point to note Toyota searched most in China, but top selling car brand there is VW and Mazda and Hyundai most popular in Australia although Toyota most searched. Remember, not everyone who loves cars searches online for cars. Some actually physically see and feel the car before buying it.

      Like or Dislike: Thumb up 26 Thumb down 2
    • Correct. I dun see Potong anywhere. Maybe Proton might have…

      Like or Dislike: Thumb up 2 Thumb down 2
  • ThepowerofBIGH on Jan 31, 2017 at 4:46 pm

    Honda is the Ultimate Japanese ‘Jaguh Kampung’ especially in Malaysia.
    Stupid AF buyers as if Toyotas, Mazdas and Nissans dont exists among Malaysian motorists.
    Typical Malaysian car mindset when it comes to default choice, ‘Hondas are the best, MA!’ ( only in Malaysia)
    LOL, the Japanese themselves view Honda as an ordinary form of transport only bros.
    Honda is nothing in China as well, the largest car market in the world.

    Like or Dislike: Thumb up 55 Thumb down 13
    • CarBuyer on Jan 31, 2017 at 6:43 pm

      What have you got against something being popular and well liked? Would you simply hate Nasi Lemak just because most Malaysian’s love it?

      Like or Dislike: Thumb up 15 Thumb down 39
    • Honda become popular because customer smart already. For example, logic mind will go for City instead of Vios with almost the same price with totally difference spec. That is simple comparison from me at least here in My. Both form Japs, but why you must fork out your money for a Vios while you can get better spec City. Not to mention the Accord vs Camry. This is difference in Japs homeland while all their car compete with almost the same price almost the same spec. Of course the better offer get the better sales.

      Like or Dislike: Thumb up 2 Thumb down 7
    • dingle on Feb 01, 2017 at 10:46 am

      Honda is a regular transport. Who said it isn’t?
      What nonsense you talking

      Like or Dislike: Thumb up 0 Thumb down 11
    • timothytim on Feb 03, 2017 at 8:24 pm

      Honda in the eyes of the Japanese carbuyer ‘Its just a normal car, fullstop.’
      while in Malaysia ‘FUYOH!, Honda MAN!, its luxurious like BMW or Mercedes’.
      True story only in Malaysia.

      Like or Dislike: Thumb up 5 Thumb down 0
  • pakulupapeeeetow on Jan 31, 2017 at 4:58 pm

    Japan…they sure love BMW

    Like or Dislike: Thumb up 2 Thumb down 0
    • camtakpro on Feb 01, 2017 at 1:28 am

      Probably due to BMW M2 manual… ate every modern Japanese sport cars for breakfast/lunch/dinner.

      Like or Dislike: Thumb up 0 Thumb down 1
  • megatron on Jan 31, 2017 at 6:22 pm

    Where is KIA?

    Like or Dislike: Thumb up 1 Thumb down 0
  • megatron on Jan 31, 2017 at 6:24 pm

    ..no nissan too

    Like or Dislike: Thumb up 0 Thumb down 0
  • kiasu on Jan 31, 2017 at 7:12 pm

    I saw in Saudi most people using Cadillac and Korean made so how come Toyota logo in the map.

    Like or Dislike: Thumb up 4 Thumb down 0
  • Grab it by the pussycat doll on Jan 31, 2017 at 7:12 pm

    Niger searched for Bugatti? Damn. China searched for Toyota? Really make me laugh.Yemen and Laos searched for Mini? Wow. Iraq searched for Bimmer?About 9 poor African googled Merc and Bimmer.OMG.It was proven facts that poor countries are corrupted when the cash earn by the small richest afford a superb rides.

    Like or Dislike: Thumb up 7 Thumb down 1
    • Don’t say like that.. Not all country sold BMW and Merc at insane price like My.

      Like or Dislike: Thumb up 2 Thumb down 2
  • Papa Don Speak on Jan 31, 2017 at 7:20 pm

    It’s not a surprise Germany look for BMW but why Japanese searching for BMW instead of Lexus? Where’s their patriotism? Japan suck! Malaysia supposedly search more Lexus but why Honda? In fact Lexus sell quite well here.I only saw aunties pay their Lexus biscuits and crackers at cashier.No other brand except Lexus.

    Like or Dislike: Thumb up 14 Thumb down 2
  • the country with buggatti wan everyday dream or they’re rich?

    Like or Dislike: Thumb up 1 Thumb down 0
  • Kelvin Kong on Feb 01, 2017 at 12:53 am

    Hyundai, #respectHyundai !!! Bnyk besar logo Hyundai dekat Russia ….

    Like or Dislike: Thumb up 3 Thumb down 0
  • off course lah Honda in malaysia and practically the whole south East Asia. I think the can’t differentiate the search for kapchai!

    Like or Dislike: Thumb up 0 Thumb down 2
 

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