It hasn’t been quite a year since Opel officially made its way into the Australian market, and now, the GM-brand has announced that it will cease operations and will commence winding down its network in the country immediately.
Opel Australia opened shop in September last year, with the entering line-up consisting of the Corsa, Astra and Insignia – available models ranged from the three-door Corsa and Astra GTC to the Insignia Sports Tourer.
The company said in a press statement that in order to be competitive, it would need to follow recent competitor price reductions and significantly reposition the price of its core volume models, something that it said isn’t financially viable.
In 2012, the company sold 541 vehicles, with a further 989 units sold this year as of June. The company has a network of 20 dealerships, with a head office team of 15 staff – according to reports, they were informed of the decision today.
The company said that it would ensure all on-going obligations to its customers are met, with the reports adding that warranty and servicing for the 1,500 plus vehicles sold is likely to be carried out by GM stablemate Holden.
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it is amazing to see that proton still not close shop despite completely being private… to me this show malaysian still support proton although pt reader hantam kaw2. peace.
Becoz….Most of the pt reader hantam proton kaw2 also drove the proton..they just pretending talking like having M5 in garage.
old story, now many praised preve hatch. it’s undoubtedly outnumbered bashing.
go proton!!!!
Nvm let Proton syok sendiri first…
After new Vios launch, Proton showroom become empty no visitors again as usual kah kah kah!
we’ll wait and see then
proton not close shop not because of Malaysian support proton. Malaysian had no other more affordable choices except perodua. thanks to our “brilliant” government.
why it seems like GM keep making some sudden decision of stopping the operation in a country?? i mean it happened before in Malaysia with Chevrolet, before Naza became the dealer, and now Australia? it does raise the question of how much they have researched a market before really making an entry.
I’m surprises by the spare parts pricing although its a German marque..Yes the compressor cost more than VW ones..Their main problem is pricing and marketing some sort like Proton in Singapore.Car already reach showroom advertisement another week how to survive?
About the Proton bashers it’s always the lower group of people that make the most noise not surprising They book hotel also complain this and that like they’re staying in a 5 star ones.If they think that Proton is lousy and overprice then don’t use or buy,No one forced them to buy.Save a few thousands spend it on basic model Vios or a 7 years old Civic or Corolla,Nuff said.
Opel is not a German marque any more.
GM recently closed the Bochum plant and moved production of the Astra (Opel’s main product) to Poland. So actually, Opel is a Polish/British marque now.
Haiyaaaa….be it clear,our auto policy n taxx structure already force us to buy proton maaaa…
Yes something is wrong for Proton Australia too…
Still continue business despite big failure low sales…
or Proton Australia having fun in making losess???
Wow…. And Proton is still surviving in Australia.Who said Proton is only Jaguh Kampung???
Just 15 staff? I reckon Paultan has more staff than them!
That is true.
Government should withdraw all Potong subsidies, incentives, cool-aid, life support, tax rebates and let Potong die a natural death, slowly.
Then our automotive industry will prosper.