MV Agusta and DNC Asiatic Holdings sign Malaysian motorcycle assembly and distribution agreement

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In a signing ceremony at the DNC Asiatic Holdings plant in Olak Lempit, Banting, Selangor – where Demak motorcycles and scooters are assembled – Italian manufacturer MV Agusta entered into a sole distribution and assembly agreement with DNC for its motorcycles in Malaysia. Distribution of the entire MV Agusta range of premium performance motorcycles will be via Moto Varese Asiatic.

The current MV Agusta range of eight motorcycles will be brought in to Malaysia and assembled by DNC, with onward distribution by Moto Varese. Marketing plans for Malaysia includes the opening of an exclusive 3S centre in Batu Caves, Selangor after the Chinese New Year, which will provide sales, service and spare parts for MV Agusta bikes.

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Plans also include opening of MV Agusta dealerships in Penang, to serve the northern region, and Johor for the south, but these will require identification of parties willing to be dedicated to the brand. Second phase of Moto Varese’s expansion will be the establishment of dealerships in Sarawak and Sabah.

During a troubled financial year, including rumours of an acrimonious relationship with 25% shareholder Mercedes-AMG, MV Agusta managed to sell 8,400 motorcycles globally, with 1,497 units being sold in Asia-Pacific. Of that number, 400 were sold in Australia, with Japan being MV Agusta’s second biggest customer in the region.

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Mohan K Ramanujam

Coming with diverse and extensive experience in heavy engineering, Mohan enjoys making anything with wheels go fast, especially motorcycles. His weapon of choice is the Desmoquattro engine, and he has a penchant for anything with a dash of Italian design. Strangely enough, he insists he's a slow rider.

 

Comments

  • seancorr (Member) on Dec 07, 2016 at 7:30 pm

    Cheaper bikes from them soon?

    Like or Dislike: Thumb up 5 Thumb down 0
  • horrayooi on Dec 07, 2016 at 8:32 pm

    Our brilliant local company bought MV Augusta for 70 million euros , sold for 1 euro. Now the bikes are sold to Malaysians for very neat price s.Very bitter pill to swallow.

    Like or Dislike: Thumb up 23 Thumb down 21
    • No problemo. At least we no longer bleed becoz of it, unlike Mesidis…

      Like or Dislike: Thumb up 15 Thumb down 3
    • Kunta a/l Kinte on Dec 08, 2016 at 9:07 am

      Don’t worry, they will ask another RM1.5 billion to salvage the sinking ship.

      Yup, now, we Malaysians pay berpuluh ribu to buy MV Augusta bikes. Money flows out of our country.

      Like or Dislike: Thumb up 14 Thumb down 12
    • Mikey on Dec 08, 2016 at 9:08 am

      Agree with U 100%. Now i feel like I’ve been betrayed & being slap 10 times.

      Like or Dislike: Thumb up 0 Thumb down 14
    • kzm (Member) on Dec 08, 2016 at 10:21 am

      After that MV Agusta oso being sold at similar amount several years later.

      Like or Dislike: Thumb up 20 Thumb down 9
  • Kunta a/l Kinte on Dec 07, 2016 at 8:34 pm

    Still cannot biip ur bdoh Proton bought MV Augusta for few hundred million Euro and sold the company for 1 Euro few years later.

    Now see MV Augusta is doing so well.

    Proton really got otak udang

    Like or Dislike: Thumb up 24 Thumb down 26
    • kzm (Member) on Dec 08, 2016 at 10:33 am

      Even Harley Davidson sold MV Agusta for 1 Euro couple years later after buy them for $109M. Mind u that Harley Davidson is motocycle manufacturer. So Harley otak udang?

      Like or Dislike: Thumb up 28 Thumb down 9
      • Kunta a/l Kinte on Dec 08, 2016 at 11:13 am

        Harley got hardworking people. Proton got people who sleep and want tongkat. Btw, Harley rich with cash. Proton got no cash.

        See the difference? Even that you are confused.

        Like or Dislike: Thumb up 3 Thumb down 7
        • Harley had to cut down their workers due to poor sales and profit fall. So, if you just came out of cave and start commenting these, I would forgive you

          Like or Dislike: Thumb up 5 Thumb down 0
        • So by your logic Harley is worse than P1. Have so much money and hardworking people still cannot maintain MV. Ya most of us see the difference, you are the confuse one.

          Like or Dislike: Thumb up 3 Thumb down 0
          • Yep. This joker’s so confused, his next dupe shud be psyduck

            Like or Dislike: Thumb up 0 Thumb down 0
    • alldisc on Dec 08, 2016 at 11:47 am

      Don’t forget MV Augusta has its own debt amounting to millions of euros. That was why it was sold for 1 euro

      Like or Dislike: Thumb up 5 Thumb down 0
  • Ootai on Dec 07, 2016 at 8:59 pm

    Hopefully they don’t close shop after they manage a slice of the big bikes’ share. Remember the story of the Moskito scoter and such capcais/bikes??

    Like or Dislike: Thumb up 3 Thumb down 0
  • Bernard on Dec 07, 2016 at 9:38 pm

    Olak lempit and mv Augusta ? sounds like a match made in heaven:)

    Like or Dislike: Thumb up 6 Thumb down 3
  • Jonn Dol on Dec 07, 2016 at 9:41 pm

    This is quite a big news. Can’t imagine any superbike marques being assembled in Malaysia let alone as prestigious as MV Agusta. Guess this is a strategy by MV to further grow their bussiness in this region , maybe to emulate Ducati. Whether it will be limited to the MV naked bikes or including the superbike range as well remains to be seen. Even if it’s just for the naked bikes it will still be a shocker.

    Like or Dislike: Thumb up 9 Thumb down 1
    • Aprilia Shiver and NAZA Blade 650 is assembled by NAZA in Shah Alam. Benelli 899,1200 and 650 are all assembled in Rawang. Where have u been hiding all this while, in cave?

      Like or Dislike: Thumb up 11 Thumb down 0
      • Jonn Dol on Dec 08, 2016 at 1:49 pm

        Those are not on the same level of MV Agusta or Ducati models (except the Aprilia Tuono,Caponord & RSV4). And those models from Benelli are the products of the pre-Qianjiang era, which dates 15 years ago or so when the brand’s models are pure Italian. Unless the parent company is willing to invest in new big capacity Benelli models with the latest tech to match, and without the China parts..

        Like or Dislike: Thumb up 2 Thumb down 1
  • old horse on Dec 07, 2016 at 10:27 pm

    is this a joke or what?

    Like or Dislike: Thumb up 1 Thumb down 1
  • Andrekua on Dec 08, 2016 at 12:42 am

    Well, this is no joke. I saw NatGeo documentary on this. They didn’t mentioned the buyout of 1 Euro though.

    It was sold to this father and son who then inspired a cheap superbike. It was a hit but it still cost a lot. So they took the next step and released a bike that perform like superbike at fraction of the original price. This is the real turning point. No, no… it was struggling when it was under Proton. Proton who can’t even make proper car after 30 years can make superbike?

    Like or Dislike: Thumb up 1 Thumb down 0
    • kzm (Member) on Dec 08, 2016 at 10:35 am

      Read history properly lar.. How many times u think they being sold after p1 sold them? They even being sold at 1 Euro again by Harley

      Like or Dislike: Thumb up 8 Thumb down 4
      • Kunta a/l Kinte on Dec 08, 2016 at 11:36 am

        But Harley is cash rich. Proton is bankrupt. Can you understand the difference?

        Harley sell 1 Euro also no big deal for them.

        Like or Dislike: Thumb up 2 Thumb down 4
  • orang biasa on Dec 08, 2016 at 8:08 am

    Hope the manufacturer build the MV with good quality control, not like Demak motor…pakai sat jer, barang dah problem…pening ya aku.

    Like or Dislike: Thumb up 5 Thumb down 0
 

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