As part of its corporate social responsibility (CSR) to the community, Kawasaki Motors Malaysia held a blood donation campaign at the Summit USJ mall over the weekend, and over 200 bikers turned up to give the “Gift of Life”. Organised with the assistance of the National Blood Centre, the riders cheerfully gave a donation of blood, knowing their sacrifice will help others.

Now in its ninth edition, Kawasaki’s blood donation drive saw 250 blood donors accepted out of 298 applicants last year. As an added attraction, two lucky draws were held at the blood donation, with the prize for each draw a Kawasaki Vulcan S denim shirt.

The blood donation drive is part of Kawasaki Motors Malaysia’s annual CSR campaign. Previous campaigns held include road safety campaigns as well as Jamuan Raya Kawasaki held during fasting month.