Hybrid Mazda3 with Prius drivetrain coming soon?

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Toyota and Mazda have reached an agreement in which the hybrid champion will supply Mazda with key components used to build a hybrid car that Mazda plans to launch in 2013, according to Japanese daily Yomiuri Shimbun.

The deal will see Toyota provide Mazda with the motor, control system and other hybrid components from the Prius. Batteries for Mazda’s hybrid will be supplied by a joint venture set up by Toyota and Panasonic. The report also says that Mazda will probably fit all these into its Axela, which the rest of the world knows as the Mazda3.

This will be a win-win situation for both parties. For Mazda, it provides much-needed green tech (it already lags behind rivals in this area) without a huge R&D outlay that a company its size may not afford. For comparison, Mazda’s R&D spend for the financial year ending March 2010 is expected to be 92 billion yen, which is about one-eighth of Toyota’s mammoth 800 billion yen.

Toyota meanwhile should be happy with better economies of scale for its hybrid components, most of which is self-developed at high costs.

Comments

  1. King says:

    Good move but won’t benefit us here

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  2. mitlanevo says:

    sounds good!

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  3. KS says:

    Hmm… Hybrid.

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  4. Sylvester says:

    It is funny that Mazda wouldn’t want Ford’s Hybrid drivetrain.

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  5. 4G63tDSM says:

    Bad news for Sudbury then it seems….

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  6. Mazda 3 MPS + PERODUA SUPPORTER EVEN THOUGH I AM RICH ENOUGH TO NOT DRIVE A PERODUA says:

    hybrid mazda? no zoom zoom?

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  7. zack says:

    King said,
    December 21, 2009 @ 12:28 pm

    Good move but won’t benefit us here
    ———————————
    agreed with you..

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  8. rexis says:

    Omg hybrids start to get style..

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  9. odi862 says:

    As long as the G still imposing high tax on hybrid cars, it won’t encourage the people to but them. How come they said that they are committed to reduce the pollution to 40% in COP15???? At least show that Malaysia is going towards ‘green’.

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  10. demio121 says:

    Mazda used to have a Tribute Hybrid in US. now that Ford is no longer the majority owner of Mazda, i think Mazda do not have direct access to Ford technology and Mazda have to source/develop its own hybrid.

    It makes a lot of sense for a company the size of Mazda.

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  11. Mazda 3 MPS says:

    Hybrid cars….that isn’t very mazda

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  12. lky says:

    nice :-)

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