Infiniti and the Red Bull Racing Formula One team have reached a mutual agreement to discontinue their partnership at the end of December this year, one year earlier than originally stipulated. Parent company of RBR’s title sponsor Nissan will also stop providing light commercial vans to the F1 team.
It has been a successful partnership as Red Bull won four consecutive Formula One constructor and driver world championship titles between 2010 and 2013. Infiniti and Red Bull started their commercial partnership in 2011 before Infiniti became the title sponsor of the team in 2013. It is said that the deal was worth $70 million per year.
“We would like to say a big thank you to Infiniti for their contribution to the team since they joined us as a commercial partner in 2011. They became the title sponsor of the team in 2013 when Infiniti enjoyed greater visibility than any other manufacturer in the sport. We wish them all the best with their plans for the future,” said Red Bull team principal Christian Horner.
This news follows Red Bull announcing an engine-branding tie up with new sponsor TAG Heuer, the Swiss watchmaker moving over from its long-time partner McLaren. We’re presuming that it also means the end of RBR’s association with Casio.
Having failed to secure an engine deal with Ferrari, Mercedes or Honda, RBR will continue to use Renault engines next season, but there will be no branding for the latter – RBR’s challenger will be called Red Bull Racing-Tag Heuer RB12. Meanwhile, Renault is back in the game as a full-fledged constructor after buying out the Lotus F1 Team.
Also, Red Bull Racing will be wearing Puma gear next year, joining the likes of Mercedes and Ferrari. The long-term partnership was announced yesterday. Not easy to be Forever Faster in F1, though.
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