Chrysler Group’s Jeep has launched a marketing campaign featuring bobbleheads to market the 2007 Jeep Compass crossover to it’s target market of the 22 to 30-year-old urban crowd. Jeep hopes to attract urban dwellers with the Compass, a move that differs from Jeep’s typical off-road target audience. There are 4 videos, called Monday, Gear, Bounce and Phil. Videos after the jump.
Video: Jeep Compass Advertisement – “Monday”
Video: Jeep Compass Advertisement – “Gear”
Video: Jeep Compass Advertisement – “Bounce”
Video: Jeep Compass Advertisement – “Phil”
