We’ve already seen a live video of the BMW Konfigurator while it was still a prototype in action in the past, but it seems that the technology that uses Microsoft Surface has matured into a production-ish version called the BMW Product Navigator. Look after the jump to see it in action, along with a republishing of the previous video I recorded of the Konfigurator installed with a F01 7-Series virtual showroom. My video provides a clearer view of how it looks like and how it works from an actual user’s perspective rather than BMW Web TV’s take on the solution.
Video: BMW Product Navigator
Video: BMW Konfigurator for the F01 BMW 7-Series
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My 1st comment,
OMG can the car change to Transformers?
Another one more year Audi and Merc will have this too….
This is individualism taking to the next level with the aid of IT but defnitely it's not going to happen in Malaysia anytime soon with the rigid APs & taxes systems. All we are allowed fixed variants and different color and yet these options are also very limited.
It looks like it's not the problem with the developing countries' citizens who can't appreciate customization or individualism. It's the problem with their government having different priorities and interests outta the industries.
nice, but malaysia sure don have
Actually…you'd be surprised. Volvo already did something like that some time in September. Think they did it at some pub…
Check this: http://www.youtube.com/watch?v=_sLn3YGT3TI&fe…