Honda Brio Sedan revealed in Thailand market teaser

Honda Brio Sedan revealed in Thailand market teaser

Honda Thailand has put up a new teaser of the upcoming Honda Brio Sedan 1.2 litre, codenamed the 2TP. The single teaser image shows a rear three quarter angle of the car, mostly of the upper half so we can’t see the wheels, but it definitely reveals enough for us to see how the car looks like.

It seems like Theophilus Chin’s earlier rendering of how a Brio sedan could look like is turning out to be pretty close in terms of silhouette, but there are differences. On the boot lid, there’s a thick chrome bar in between the two tail lamps, which loses the ‘Altezza-like’ clear lense look that the Brio hatch had and reverts to a mostly red lense.

The design of the side view is also quite different from the Brio hatchback. It seems Honda has added a second character line to the side of the car – the one that extends from the front wheel arch doesn’t go all the way to the rear but instead passes over the front door handle and terminates mid-way on the rear door, and below that a second character line starts off on the rear door and passes through the door handle on the way to the rear tail lamp.

We first saw a teaser of the new compact A-segment sedan earlier this month when a silhouette of a sedan was teased on Honda Thailand, advertised as having a 1.2 litre engine, probably the same motor as found in the Honda Brio hatchback. We expect it to be under 4 metres in length so it can qualify for a lower tax bracket in India, where it will compete against the likes of the odd-looking Suzuki Swift Dzire sedan.

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Paul Tan

After dabbling for years in the IT industry, Paul Tan initially began this site as a general blog covering various topics of personal interest. With an increasing number of readers paying rapt attention to the motoring stories, one thing led to another and the rest, as they say, is history.

 

Comments

  • Davinnci on Oct 28, 2012 at 11:20 pm

    This is a Nice car, if, with range of selling price 65k

    Overall look like smaller version of civic, especially rear part

    Like or Dislike: Thumb up 9 Thumb down 4
  • Kent Loh on Oct 28, 2012 at 11:22 pm

    Another junk car.
    Fiesta and Polo better than this

    Like or Dislike: Thumb up 9 Thumb down 30
    • Jimmy on Oct 29, 2012 at 12:21 am

      Milo …
      Safety comes first if we can afford.
      BTW this sedan looks better than Honda Sutera.

      Like or Dislike: Thumb up 2 Thumb down 2
    • Of course!! also more expensive and attracting different types of customers. I don’t think the Brio will be RM75+k and above if its sold here, So that makes the Polo and Fiesta(sport) more expensive. The Polo (sedan) is under-spec for a car of its price, more comparable to Honda City. Can’t argue with the Fiesta tough, although I’am not to sure with Ford after sale services.
      But…..If the Brio is sold more than RM75k , I’am leaving here(country)

      Like or Dislike: Thumb up 0 Thumb down 0
  • Junk comment on Oct 28, 2012 at 11:37 pm

    Kent loh’s criticism before knowing it. Just his dick react before the brain work.

    Like or Dislike: Thumb up 29 Thumb down 2
  • Toyota'sReliable on Oct 28, 2012 at 11:41 pm

    Honda City Penyek.

    Like or Dislike: Thumb up 8 Thumb down 11
  • The rear looks a bit like the Honda City and a bit of the new Civic. Overall, the rear looks much much better than the Hatchback version of Brio. It would sell well if it is priced correctly in Malaysia I guess :)

    Like or Dislike: Thumb up 0 Thumb down 0
  • Given that the Mirage with a 1.2 is selling for RM60+K, this will be around that price….if it ever arrives. The Brio has a cute (common look at it) front design, but the rear suffers from the same “ugly-end” disease(my own term) that almost all Kei-cars have. The sedan rear design should(i think) balance the the overall look of the Brio if the front remains unchanged.
    Please come to Malaysia

    Like or Dislike: Thumb up 0 Thumb down 0
    • I think the lowest spec is around 65k and high end is around 75k..

      Like or Dislike: Thumb up 0 Thumb down 0
  • Green on Oct 29, 2012 at 1:03 am

    Doesn’t it look a tad like the Proton Saga FLX?

    Like or Dislike: Thumb up 9 Thumb down 10
  • All becoz of The need to protect Potong, we end up with ridiculous prices of RM60k ++ for a 1.2 cc car, damn!

    Like or Dislike: Thumb up 3 Thumb down 4
  • Pumpkins on Oct 29, 2012 at 9:22 am

    Look how Thailand govt promote their auto sector & tax discounts for Eco Fuel-Efficient cars:

    1. Thailand First-Car Buyer Scheme:
    – Tax rebates of up to 100,000 Baht (RM10K) to first-time car buyers from September 16 to December 31, 2012
    – Thai Excise Department will begin issuing the rebates of up to 100,000 Baht for each first-car owner after car owner has owned the car for one year
    – The tax rebate will be a one-off payment made in a lump sum by cheque from the department
    – Eligible vehicles are cars below 1500cc and pickup trucks unlimited engine capacity below 1 million Baht price (below RM100K)
    – The vehicles must be locally assembled – excluding those that are assembled from used imported parts
    – Minimum age for buyers is 21
    – To prevent profiteering, the vehicle has to remain in the possession of the first buyer for 5 years
    – The tax rebate is expected to cost Thai government about 150 billion Baht (RM15 Billion), assuming that 500,000 Thais will buy first cars
    – It will also benefit Thai rubber farmers, since at least 2.5 million tires will be needed for estimated 500,000 cars sold

    2. Thailand Eco Car Policy:
    – Follow-up from policy of “Detroit of Asia” in 2002 giving incentives to OEMs, especially Japanese OEMs such as Toyota, to relocate production of pickups to Japan
    – Eco cars defined as need to pass stringent environmental and fuel economy regulations such as running fuel on 20km/L
    – Eco car applicable on A-B segment of engine displacement less than 1,400 cc for diesel and 1,300 cc for gasoline
    – Eco cars can enjoy special incentives by reducing the excise tax from 30% to 17%
    – Mitsubishi Mirage is one such example of cars produced under Eco Car rules

    Here? Habok pun tarak. Kereta jimat minyak tapi MITI hantam harga mahal sembelih rakyat.

    Bravo Dacing, bravo!

    Like or Dislike: Thumb up 13 Thumb down 4
    • zidane on Oct 29, 2012 at 1:55 pm

      with this easy money come into govt pocket… do you think Mata, Bulan dan Roket akan ubah polisi?

      Like or Dislike: Thumb up 0 Thumb down 0
  • albag on Oct 29, 2012 at 10:02 am

    the ass kinda like City to me..

    Like or Dislike: Thumb up 0 Thumb down 0
  • talk talk on Oct 29, 2012 at 10:24 am

    Not bad.. if come to malaysia with correct price, it should sell well. Buy this car better than buy potong.

    Like or Dislike: Thumb up 1 Thumb down 2
  • Threetwentydee on Oct 29, 2012 at 11:42 am

    Good lord..what’s with the Jap designers? They need to take a cue from the Koreans…everything from the Camry to this Brio looks absolutely hideous! Although the actual car could be economical and powerful enough in its class I doubt the younger generation will be queuing to buy this ugly duckling when the Euros like Fiesta, Focus and Polo all look so awesome and drive well too!!

    Like or Dislike: Thumb up 2 Thumb down 2
    • Suzuki on Feb 16, 2013 at 10:30 pm

      Sorry this car is not designed by Japanese. The initial market is only aim at Indonesia and India and now Thailand.

      It doesn’t sell in Japan, so which indicate this car is not designed by Japanese.

      Like or Dislike: Thumb up 0 Thumb down 0
  • the price of the upcoming Brio sedan would most probably occupy price range from RM60k ~ RM70k, with 1.3L engine. Safety features like airbags, ABS, EBD, etc. will surely be made available in order to compete. Honda might also offer 1.5L engine to closeup gap between this Brio sedan and their City at the lowest of RM85k, that would occupy RM70~75k.

    They cannot encroach beyond the RM70k limit with the 1.3L capacity, because the entry Vios is there at RM73k. Don’t forget that Toyota is currently also developing an A-sedan too that would compete within the Rm60~70k range. Apart from that, I think after 2014, ETCM would CKD the Datsun models too, as they mentioned to Bursa and I think that would touch price points of below RM60k.

    The Toyota A-sedan, Honda Brio sedan and Datsun models are answers to crack our ‘closed’ automotive market. These 3 A-seg models might cannibalize some sales of other models within RM55~RM70k range, like the Swift, Alza, Mirage and other models that I cannot think of right now.

    That was why Perodua sees the urgency to have an A-seg sedan to compete, since Proton has the Saga in this segment. But by having an A-seg sedan themselves, they can either sell at RM40-50k or RM50-60k. If they sell within Rm40-50k, then I think they can bid the Myvi goodbye, since Malaysia is largely a sedan market.

    But, sales will increase as they will go head-to head with Saga at that price point. If they think they want to keep the Myvi sales and sell their sedan at RM50-60k, then I think, they would kill some of their Alza sales but not as severe compared to Myvi, since Alza is a MPV. At this higher price, some Myvi sales would be sacrifice too.

    Since the govt is stubborn enough to delay the implementation of AFTA several times before and continuously kept our auto market closed, then I think manufacturers have finally found ways to increase their sales figures. Besides, small car is the current global trend.

    Like or Dislike: Thumb up 0 Thumb down 0
  • blackBJQ on Oct 29, 2012 at 2:28 pm

    here’s my personal thought..

    mazda 2 hatch = nice
    mazda 2 sedan = fugly

    fiesta hatch = nice
    fiesta sedan = fugly

    brio hatch & sedan = both fugly

    hahaha..dont shoot me

    Like or Dislike: Thumb up 5 Thumb down 4
  • benlee on Oct 29, 2012 at 5:37 pm

    What happen to Japanese designs recently? I understand the need to keep R&D cost low to cut overall development cost, but do they need to be so UGLY?!!!!

    Like or Dislike: Thumb up 0 Thumb down 0
  • policeman on Oct 29, 2012 at 8:17 pm

    IJRT all hatch-turned-to-sedan look weird.

    Like or Dislike: Thumb up 0 Thumb down 0
  • fel33 on Oct 29, 2012 at 11:32 pm

    it’s going to be Proton Brio soon…a successor for Potong Sawi….opps! I mean Proton Savvy

    Like or Dislike: Thumb up 0 Thumb down 0
 

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