2016 Toyota Prius to be unveiled in Vegas next month


The next-generation 2016 Toyota Prius will debut next month, according to a report by Bloomberg Business, a full seven years after the current model was initially unveiled. Ryo Sakai, spokesperson for Toyota disclosed that it will be officially revealed to the masses on September 9, in Las Vegas.

It’s high time for an update, as the Prius has gone without a major update throughout its life cycle. Sales of the hybrid vehicle in Japan has dropped by 31% in the first six months of 2015. Over in the US, cheaper fuel prices have not made things easier for the Prius – total sales of the fuel-efficient model decreased by 14% over the same period.

The new Prius hybrid will sit on Toyota’s newest platform, the Toyota New Global Architecture (TGNA) that the company claims is able to provide a 15% improvement in fuel consumption through a revamped drive unit layout, smaller motors, inverters and batteries.

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Graham Chin

Having spent a number of years as a journalist for a local paper, a marketing executive for a popular German automotive brand and a copywriter, Graham, a true-blue Sarawakian, knew he had to take the leap back into the motoring scene - and so he did. To him, nothing’s better than cruising for hours along a scenic route, in a car that’s designed and built for that purpose.



  • Its toyotas latest legal excuse. If they kena saman next time they can deny and says “what happens in vegas, stays in vegas”

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  • Sam Loo (ori1) on Aug 20, 2015 at 4:10 pm

    Had the 2012 Model Before. A brilliant piece of engineering.

    This new one will once again set new standards.

    Good news is that it will be assembled in Thailand, so the 5% AFTA rule will apply

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