Bell shows action sports helmets with 360fly camera

A unique helmet was introduced at the Consumer Electronics Show (CES) that allows users to record an all-round view of the action. Developed in conjunction with camera innovators 360fly, the camera uses 360fly’s proprietary 360-degree 4K video. 360fly’s camera is ball-shaped, and doesn’t protrude from the helmet the way other action-cams do.

The camera is available in four helmets in Bell’s range – the Star and Moto 9 Flex for motorcycles, the Super 2R for cycling, and Giro Edit for snow sports. Recording is controlled by a mobile app that allows users to edit and upload content to video sharing sites such as Youtube and Facebook.

Recording is in 2880 x 2880 at up to 30 FPS, and the camera is also capable of recording conventional 16 x 9 video. There is a built-in GPS sensor to tag locations, a barometer/altimeter and accelerometer all powered by a Qualcomm Snapdragon 800 processor.

Bluetooth and Wi-Fi connectivity is built-in and battery life is claimed to be two hours. The camera is designed to be detachable for off-helmet use. Testing is still ongoing, but Bell has scheduled the cam-helmets for release in late 2016. No word on pricing yet, but expect it to be placed in the premium range.

The video below shows the capability of the 360-degree view camera. Place your finger on the screen, if using a smartphone, and swipe to see a panoramic view of the action. If using a desktop, use your cursor to click-and-drag.

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Mohan K Ramanujam

Coming with diverse and extensive experience in heavy engineering, Mohan enjoys making anything with wheels go fast, especially motorcycles. His weapon of choice is the Desmoquattro engine, and he has a penchant for anything with a dash of Italian design. Strangely enough, he insists he's a slow rider.



  • No point bring this thing to Malaysia. It will be priced at RM10k with our low exchange rate. Until the Government cleans themselves up and stop corruption, we cannot enjoy such gadgets.

    Like or Dislike: Thumb up 5 Thumb down 1
    • Although this won’t come into Malaysia cause so expensive, I would like to have it. then I can scan all the women around me. Easy for me to cari perempuan as I can kahwin empat and this will help me find more wives.

      Like or Dislike: Thumb up 2 Thumb down 14
  • wow. just wow..!

    Like or Dislike: Thumb up 1 Thumb down 0
  • alex chan on Jan 08, 2016 at 12:36 pm

    here comes the polluted and negativity comments on the bike section..hahah
    any way FYI, there is a helmet model that offer rear view since 2014, most of the bikers knows about it. and some did purchased it.
    kinda weird feeling when u use it for the 1st time.
    and it cost below 3k – not 10K

    Like or Dislike: Thumb up 2 Thumb down 0

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