Uber passengers, good news ahead! The ride-sharing service has announced that UberX prices will be reduced effective today (January 18, 2016). The new rates are said to promote accessibility, according to Uber, where those short trips for errands in the city centre are safer, more reliable and now, more affordable.

Under the new fare UberX structure for Kuala Lumpur, the base/minimum fare is now 95 sen (previously RM2), while the running tariff is set at 25 sen per minute (previously 35 sen) or 60 sen per kilometre (previously 70 sen per km).

Referring to fare estimates provided by Uber, a ride from KL Sentral to Mid Valley is claimed to cost just RM4, which is half of the old fare structure (RM8), and even more affordable than a traditional taxi (RM12).

Similary, the fare estimate from 1Utama to Taman Tun Dr Ismail will cost just RM3 following the new UberX fare structure, RM5 following the old fare structure and RM8 for those who opt for a taxi. The cancellation fee is listed as RM5, unchanged from before.

Uber drivers are said to benefit from the increased number of riders using Uber across all hours thanks to the lower fares. In addition, the increase in the number of partners on the Uber platform allows for reduced wait times as the rider and driver are closer to one another. Uber cites its operations in New York to support this claim, where prices of Uber in the Big Apple fell by almost 30% between 2012 and 2015.

Does the new UberX fare structure entice you to use the ride-sharing service? Let us know what you think in the comments below.