After nearly a decade of partnership, Harley-Davidson has announced it will end its current dealership agreement with Naza Prestige Bikes. The motorcycle marque has revealed it will begin searching for new dealer partners effective immediately.

“We would like to thank Naza Prestige Bikes Sdn Bhd for close to a decade of partnership in Malaysia operating Harley-Davidson dealerships and building up a loyal customer base,” said Peter Mackenzie, managing director of Harley-Davidson in Greater China, India and Asia Emerging Markets.

The division of Naza will renounce its position as the sole authorised importer and dealer for Harley-Davidson motorcycles, clothing and accessories in Malaysia. It remains to be seen what will happen to the Harley-Davidson flagship showroom in Naza Automall.

UPDATE: Naza Prestige Bikes has confirmed it will cease operating its Harley-Davidson dealerships. The Naza World Group has announced it will now focus on other motorcycle brands in its portfolio instead. This includes Indian Motorcycle, Ducati, Aprilia, Piaggio, Vespa and its own Naza-branded motorcycles.