Proton New Energy Technology (Pro-Net) has confirmed the appointment of Hap Seng Smart as its first authorised dealer of smart EVs in Malaysia. As a brief recap, Pro-Net is a subsidiary of Proton that serves as the official importer and distributor of smart vehicles in Malaysia and Thailand.
Meanwhile, Hap Seng Smart’s parent company is Hap Seng Group, which has over 50 years of experience in the automotive industry. The company also operates several Mercedes-Benz dealerships in the country.
“Pro-Net believes automotive excellence is more than creating the best vehicles. It also means providing a seamless and comprehensive retail customer journey and experience. The new dealership marks Pro-Net’s entry into the premium retail automotive market, as well as the latest EV market in Malaysia,” said Zhang Qiang, CEO of Pro-Net.
“This partnership between Hap Seng Group through Hap Seng Smart and Pro-Net reflects not only our confidence in smart’s universal appeal but also shows our commitment to promote a low carbon mobility future in Malaysia,” commented Harald Behrend, group COO of Hap Seng Consolidated and chief executive of Hap Seng Automotive Division.
Hap Seng Smart’s first smart showroom is scheduled to be opened in the fourth quarter of this year at Jalan Sultan Ismail, Kuala Lumpur. This will be followed by another showroom in Balakong, Selangor, which, based on the concept art, will be located within the existing Hap Seng Star Balakong Autohaus.
The first smart model coming our way is the #1, which is set to go on sale here in the third quarter of 2023. The #1 is the first vehicle by smart Automobile, which is a joint venture between Mercedes-Benz and Geely, with the former responsible for the EV’s design.
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Imagine buying a Mercedes and have to be in the same building with Smart customer. Eww
err i dont know are you stupid or not smart is owned half by daimler ag which is mercedes parent company and half by geely so i see no wrong having smart in a mercedes dealership lol.
I am stupid? Jangan jadi palatao. Toyota is Lexus’ parent company but if you wanna buy a Lexus, will you walk into a dealership that is also sells a Toyota? You clearly don’t know what is it like to be in a luxury car dealership or sc. Shut up. Oh yeah smart is also half owned by geely? That is even worst. Whats next? Mercedes and Proton/geely shares the same dealers? Disgusting
Haha…u mesti owner mercedes A180 ni
U should work harder to earn more therefore could afford AMG Brabus or Maybach rather than a generic merc
Ni bkn hapseng biscuit kan..haha joke aside…congratz pro-net….hope to see you soon in market…byd currently xde benchmark for their brand service n quality
What is there to need benchmarking when the brand does not ‘serve’ its customers at all? XD
Oh I see… I thought it will be Proton selling but guess it’s not. Having the same showroom as Merc, it’s not gonna be cheap then.
Smart car never cheap in malaysia since Fortwo Forfour Roadster era…..
GG this confirms Smart will not be cheap
smart car weren’t cheap in the first place since 2004/2005 intro of fortwo forfour roadster arrived malaysia shore….
If you buy smart car ah, you prob very smart guy, only smart people can buy smart smart cars