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RM 83,888 – 95,888
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Overview
The Proton Persona is Proton’s B-segment sedan, a five-seat alternative to pricier Japanese sedan names. It uses a 1.6-litre petrol engine with a CVT automatic, with prices from RM47,800. It suits buyers who want a conventional booted car at a low entry price rather than the latest-generation platform.
Persona in 2026 — what's new
Into 2026, the Persona is a carry-over, outgoing model rather than a fresh update. The current range stays as the 1.6 Standard CVT, 1.6 Executive CVT and 1.6 Premium CVT, all with the 1,597 cc 107 hp petrol/CVT powertrain. The bigger news is lifecycle: the Persona is due to be discontinued in 2026 as Proton’s final Campro model, with an S70 NA replacement planned.
Variants (3)
RM 47,800 – RM 58,300 · est. from RM 490/mo
Which variant to buy
The 1.6 Standard CVT at RM47,800 is the sensible starting point because it has the same 1,597 cc engine, 107 hp output, CVT automatic and five-seat layout as the rest. The 1.6 Executive CVT costs RM53,300, while the 1.6 Premium CVT is RM58,300. On paper you are paying for trim, not mechanicals, so move up only if the equipment list has items you will actually use.
Key specs
- Horsepower
- 107 hp
- Torque
- 150 Nm
- Capacity
- 1,597 cc
- Transmission
- CVT Automatic
- Driveline
- Front Wheel Drive
- Seats
- 5
- Boot Space
- 510 litres
- Airbags
- Driver and Passenger, Front Side
Key specs
- Horsepower
- 107 hp
- Torque
- 150 Nm
- Capacity
- 1,597 cc
- Transmission
- CVT Automatic
- Driveline
- Front Wheel Drive
- Seats
- 5
- Boot Space
- 510 litres
- Airbags
- Driver and Passenger, Front Side
Key specs
- Horsepower
- 107 hp
- Torque
- 150 Nm
- Capacity
- 1,597 cc
- Transmission
- CVT Automatic
- Driveline
- Front Wheel Drive
- Seats
- 5
- Boot Space
- 510 litres
- Airbags
- Driver and Passenger, Front Side, Front and Rear Curtain
Colours
across the range — availability varies by variant
- Armour Silver Metallic
- Jet Grey Metallic
- Rosewood Maroon Metallic
- Ruby Red Metallic
- Snow White Solid
- Space Grey Metallic
Verdict
The Persona’s case is simple: it is a B-segment sedan priced far below the Nissan Almera, Honda City and Toyota Vios, which start from RM83,888, RM84,900 and RM90,600. But it is also at the end of its life, with discontinuation due in 2026. Treat it as a run-out petrol sedan with a familiar 1.6/CVT package, not a new-generation rival to those cars.
Used cars for sale
Browse all used listings →Buying a new Persona? Sell your old car, get paid in 24 hours
Proton Persona sales in Malaysia
3,951 registered so far in 2026 — Malaysia's #21 best-selling model this year.
Full Persona sales data, month by month →Proton Persona resale value
What a used Persona holds of its price, by registration year: the trade-guide value insurers and dealers reference, and the price the market typically asks.
Proton Persona
Market average
| Year | Trade guide | Typical asking | Dealer sold | Holds |
|---|---|---|---|---|
| 2026 | RM 53,300 | — | — | 100% |
| 2025 | RM 44,500 | RM 38,888 (6) | — | 73% |
| 2024 | RM 38,800 | RM 37,344 (18) | RM 50,000 | 70% |
| 2023 | RM 36,550 | RM 34,800 (47) | RM 47,350 | 64% |
| 2022 | RM 31,800 | RM 32,780 (21) | RM 44,800 | 65% |
| 2021 | RM 30,350 | RM 27,900 (44) | RM 38,850 | 56% |
| 2020 | RM 26,850 | RM 27,800 (103) | RM 34,300 | 59% |
| 2019 | RM 24,150 | RM 24,750 (98) | RM 32,800 | 52% |
| 2018 | RM 21,600 | RM 20,000 (34) | RM 25,800 | 42% |
| 2017 | RM 19,950 | RM 18,000 (62) | RM 28,650 | 36% |
Trade-guide and market listing data, West Malaysia. Actual prices vary with condition, mileage and variant; "holds" compares against that year's new price.
Generations
Rivals to consider
same class, similar money
Proton Persona FAQ
How much is the Proton Persona in Malaysia?
Proton Persona prices in Malaysia run from RM47,800 to RM58,300. The range is 1.6 Standard CVT at RM47,800, 1.6 Executive CVT at RM53,300 and 1.6 Premium CVT at RM58,300.
Which Proton Persona variant should I buy?
Most buyers should start with the 1.6 Standard CVT. All three variants use the same 1,597 cc 107 hp petrol engine, CVT automatic and five-seat layout, so paying more is mainly about trim and equipment.
What engine and gearbox does the Proton Persona use?
The Proton Persona uses a 1,597 cc petrol engine with 107 hp, paired with a CVT automatic. All current variants share this powertrain.
Is the Proton Persona being discontinued in 2026?
Yes. The Proton Persona is due to be discontinued in 2026 as Proton’s final Campro model, with an S70 NA replacement planned.
