Proton managing director Syed Zainal Abidin Syed Mohd Tahir has stated Proton is not selling the British sports car manufacturer Lotus, in reply to Tengku Mahaleel and Tun Dr. Mahathir’s offer to buy the company for 1 pound sterling in jest.
Syed Zainal said Proton’s future plans for the future will capitalise on the Lotus Group’s engineering strength, as well as areas like branding and training. He admitted Proton had not utilised Lotus to the desired extent so far, but Proton and Lotus officials met two weeks ago to discuss future collaborations. It is hoped that future collaborations would be done in a more structured and focused manner.
To address falling sales, Proton Edar CEO Datuk Maruan mentioned Proton would organise visits to the Proton Shah Alam plant to show potential customers how Protons are built, in order to restore faith in the national car manufacturer’s products.