Calling all budding Malaysian designers. Here’s your chance to show off your talents, courtesy of Proton Design Contest 2014. Aimed at youths aged between 13-25 years, the contest carries the theme “#PROTONCITYCAR2020” – paultan.org is the exclusive online motoring partner for the event.
The contest, which runs from today, June 24 to August 11, 2014, challenges participants to propose their creative vision of a future concept based on the given theme, using their favorite drawing tool – whether digital or pencil and paper.
Attractive prizes worth RM58,000 in total – ranging from cash rewards to a MacBook Air/Pro (complete with design software) plus cash for the top three finalists – are on the cards. The winner will also receive the Chairman’s Award, which is made up of a trophy and an internship at Proton’s R&D Creative Design Centre. The winning design is set to be built into a quarter-scale model and displayed at the Proton Gallery.
The automaker says it’s reaching out to local youths through the contest to raise awareness about the evolving reality of the automotive industry – “#PROTONCITYCAR2020″ is a creative platform aimed at motivating Malaysian youths towards the automobile segment and presenting their ideas on how future cars will shape up.
Here are the details on how you can enter the competition. The contest is divided into two categories – Category 1, for individuals within the ages of 13-17 and Category 2, for individuals within the ages of 18-25. Group entries are not allowed, and only Malaysians with a valid Malaysian identity card can take part.
All participants are required to design rendering sketches of an exterior outlook of the car on an A3-sized paper, inclusive of 3/4 front view, side view and rear view perspectives. For Category 2 participants, they are also required to design the interior outlook of the car.
For the entry to qualify, participants must also provide a Design Brief in an A4 size paper containing the title of the design, the design concept, unique selling proposition of the car and the proposed engine system (e.g. petrol, diesel, hybrid, electric, etc.).
Participants can submit a maximum of three (3) designs, either via mail or online. The entry form for the competition will be available online and at selected Proton outlets nationwide. For more information about the contest, visit Proton’s Facebook page for contest details. You can download the entry form from there.
This is great opportunity for Malaysian youths to be part of something that could define their future and possibly that of the local automobile industry. Time to start drawing!
AD: Drive the Proton model of your dreams. Submit your details and Proton PJ will get in touch with you.
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AI-generated Summary ✨
Comments on the Proton design competition vary from supportive to critical. Many appreciate the initiative as an opportunity for young Malaysian designers to showcase their creativity, especially with the prize of an internship and recognition. Some believe it encourages youth involvement and fresh ideas, despite initial skepticism about the relevance to future car projects. Others criticize the age limit, questioning the practicality of young participants' sketches and pointing out the importance of experience. Several comments mention Proton's past design issues, quality concerns, and the need for technological improvements rather than just aesthetic updates. Overall, the sentiments reflect a mix of encouragement for fostering local talent, frustration over Proton’s perceived flaws, and skepticism about the competition's impact on future Proton cars.