Hyundai has officially revealed its first model under its new Genesis sub-brand. Meet the Genesis G90, or if you live in Korea, the EQ900. The G90 was earlier spied completely naked ahead of its debut, and will serve as the replacement for the Equus to occupy the top of the Genesis model line-up.
Being the “Korean S-Class” in a sense, the G90 measures 5,205 mm long, 1,915 mm wide, 1,495 mm tall and has a wheelbase of 3,160 mm. By comparison, the dimensions of the actual W222 S-Class in long wheelbase form stands at 5,246 mm (L), 1,899 mm (W), 1,496 mm (H) and a wheelbase of 3,165 mm.
The styling of the G90 is overseen by Peter Schreyer, and is a far cry from its predecessor, sporting a more upmarket look thanks to a longer hood with the Genesis badge at the front. There is also a chromed hexagonal grille dubbed the ‘Crest’ grille, which is expected to be a trademark for upcoming Genesis models.
LED headlights take their place beside the grille, with LED daytime running lights occupying the corners of the lower fascia. Moving further back, there are multi-spoke alloy wheels available in 18- and 19-inch sizes. At the rear, there are LED tail lights flow down the edges of the car, plus twin exhaust tips.
Hyundai touts the G90 as having “human-centered ergonomics, total interior harmony, absolute convenience and luxurious comfort.” The company claims to use the best materials in the cockpit, with specially-developed semi-aniline leather (for the seats), along with Nappa leather and glossy real wood elsewhere.
Passengers inside have access to plenty of features starting with a 12.3-inch high definition display screen that occupies the centre console. The display is linked to the car’s infotainment system and camera, and boasts a Lexicon sound system with Quantum Logic surround sound and Clari-fi audio software.
Rear seating is split into two (with a centre console running through the middle), each with a dedicated 9.2-inch screen and a smart phone wireless charging pad. A three-zone automatic air-conditioning system ensures maximum comfort for all occupants (front and rear) as well.
The driver hasn’t been left out either, with an electronically-controlled seat that features 22 ranges of adjustment. Engineers have also implemented the world’s first Smart Posture Caring (SPC) system to determine the optimal position for the driver’s body to minimise stress on long journeys.
Those long journeys are also made easier thanks to the ‘Highway Driving Assistance’ system that is reserved for the Korean market only. It includes Advanced Smart Cruise Control, Lane Keeping Assistance System and a combination of newly developed technologies.
This level of luxury in the G90 is supplemented by low levels of NVH, thanks to a multi-link suspension setup front and rear. Hyundai’s engineers also introduced sound-absorbing materials throughout the cabin and sub-structure of the car. Even the 19-inch wheels get a special hollow design to minimise tyre noise.
As for the G90’s powertrain, three engine options are available here, starting with a 3.8 litre GDI V6 that provides 315 PS and 397 Nm of torque. Next up is a 3.3 litre turbocharged GDi V6 engine that outputs 370 PS and 510 Nm of torque. The most powerful powerplant available for the G90 is the 425 PS/520 Nm 5.0 litre GDI V8 engine. An eight-speed automatic transmission is paired to all three engine options. Drive is directed to the rear wheels as standard, with all-wheel drive being an option.
On the safety side of things, the G90 packs nine airbags, along with Autonomous Emergency Braking (AEB) with pedestrian detection, Active Blind Spot Detection (BSD), Driver Attention Alert, Smart High Beam Assist and an Around View Monitor.
The Genesis G90 is just one of the six models that is expected to fill up the Genesis stable. Other models that are expected to join the G90 include a BMW 3 Series fighter, a new version of the Genesis that recently debuted in Malaysia, two SUVs and a possible replacement for the Genesis Coupe.
Looking to sell your car? Sell it with Carro.
12 months on, this car will fetch less than the Elantra when traded in, will be lucky to fetch RM25k
hey, i would like to buy this car from you after 12 month @ 50k (elentra price, less than)
Dear Hyundai, you can put many bells and whistles in your cars but why compete against Mercedes and BMW? One can drive any car for the time being but sooner or later he/she will want to drive those brands.
Very nice indeed, I hope the Genesis brand takes off for Hyundai. It might take years or even decades, but I hope Genesis will in time become a household name, just like Lexus today. The Koreans worked very hard and smart, they deserve to taste success just like all the other great names in automotive history.
Tell that to Proton okay macha.
Come on la, compare this kimchi to S class????? Lol
Korean already 100 steps further than Proton….
They were alredi 100 steps ahead to begin with.
Unfortunately no one here cares about that fact.
3.3 turbocharged GDI v6 would make a business sense here with 510nm of twist!
It is still a kimchi and it will not have RV
If you care about resale value from buying a product, then you should never buy a car because the RV will always be less when you sell it.
You should get a property or invest in shares or other business.
At least they have a car brand that is sold worldwide. I have never seen a Malaysian brand car sold here in the United States. What you got? You only have stinky Nasi Lemak. Hahaha, jealousy is an ugly thing. What you got?
Why drag in Malaysian car here?
THIS CAR LOOK MORE CLASSY THAN HIGH RV TOYOLTA CAMRY HAHAHA…
This car is supposed to compete against the luxury segment, but you compared it with the Camry.
In a way it makes sense because this kimchi car is still far away from luxury segment.
Sadly this car is not even close to the Camry yet. Try harder.
Front is Audi, rear is Jaguar, side profile is BMW. That’s the best they can do?
At least they have a car brand that is sold worldwide. I have never seen a Malaysian brand car sold here in the United States. What you got? You only have stinky Nasi Lemak and terrorists. Hahaha, jealousy is an ugly thing. What you got?
Stupid people keep bashing korean car…they must be the katak who never go overseas… try go overseas and see for urselves…u can see hyundai cars more than honda or ford… they r number 4 selling worldwide… whole world is stupid is it..only malaysia pandai, never buy korea..only buy proton,toyota.. stop bashing and start googling..
Hyundai- rubbish build quality. My 2013 Santa Fe beginning to fall apart despite very sedate driving. Changed steering rack twice due to lots of free play. Rear seats vibrate too much and very noisy with no occupants. Have been complaining for the last two years with no solution. Rear suspensions constantly bottom out with 5 passengers. Interior plastic components begining to fall apart and lots of interior vibrating noises. Piece of shit build quality being a CBU UNIT.