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Official Peugeot distributor Nasim has announced that it has invested RM5 million to improve the brand’s customer satisfaction. The money has been spent on a new technical centre and body and paint centre, as well as providing buyers with a three-year free Roadside Assistance package.

“This RM5 million investment is geared towards refinement measures that will pinpoint problems more effectively, accelerate repairs and restoration to vehicles by reducing appointment lead time and perhaps most importantly, provide peace of mind.

“As our customer base continues to grow, we are more committed than ever in delivering excellent aftersales services to enhance the customer experience,” said Naza Automotive Group chief operating officer Datuk Samson Anand George.

Located in Glenmarie, the RM2.5 million Technical Centre serves as a platform for all service outlets to obtain the latest diagnostics expertise, with a focus on improving competency and technical knowledge. The centre, measuring 19,000 sq ft, is equipped with 10 service bays and a team of 17 fully-trained technicians, working under a master engineer from France.

Training will also be conducted for technicians to expand their proficiency, and Nasim claims the centre will be able to receive up-to-date data, software and hardware, thanks to direct access to the main servers in France and Shanghai.

Meanwhile, Nasim has also established Peugeot Puchong Body and Paint, a 20,000 sq ft facility built to the tune of RM2 million. It features 16 bays – with the capability of servicing up to 80 cars a day – and also has delivery bays, estimation bays, free WiFi and a customer lounge. In addition, the centre is outfitted with state-of-the-art technology, as well as technicians and staff that are trained in the latest collision repair methods. It is also claimed to meet the highest standards in paint quality and repair.

Last but not least, there’s the three-year free Roadside Assistance package which covers emergency roadside and breakdown assistance, including home and roadside assistance and towing (the latter includes Singapore and Thailand as well), onward travel and hotel accommodation, car assistance, taxi service and emergency message transmission.

The towing service in particular is an upgrade from the previous one-year complementary service. The entire suite of services is available through Nasim’s 24-hour toll-free number, 1-800-88-6292.

“Addressing and ultimately enhancing our aftersales service is a major priority. The Technical Centre, Peugeot Puchong Body and Paint and free three years’ Roadside Assistance are all measures to strengthen our relationship with each of our customers while giving them a satisfying experience,” Datuk Samson said.