“It violates individual human rights.”
“It’s better to be thrown out than to be trapped inside.”
“Wearing a seat belt is a terrible idea.”
These are some of the nice things that have been said about the V-type three-point seat belt, which was first introduced by Volvo in 1959. Developed by Volvo engineer Nils Bohlin, the safety device – which has saved more than a million lives since its inception – didn’t have an easy journey to where it is today.
Viewed as ineffective, inconvenient and uncomfortable, the three-point seat belt was largely rejected by the industry and public for many years, despite many experiments and data supporting its efficacy, and it wasn’t until more than a decade later that the first mandatory use of it as defined by the law came about.
Despite increased legislation, resistance to its adoption continued. Even today, despite it being a legal requirement, you still have folk who chose not to use the life-saving invention because “it is restrictive” or “will crease my clothes.”
The derogatory terms and opinions help open A Million More, a video highlighting the increase in car safety brought about by the use of the seat belt, read by car accident survivors whose lives were saved by the device.
It’s part of a larger narrative to get the industry and the public thinking and talking about how they should view new concepts with regards to vehicle safety. In this case, it’s about the automaker’s take on the dangers of speeding and its decision to cap the speed limit of its new cars to 180 km/h, a move it announced earlier this year.
The automaker first mooted the plan in March 2019, after stating its belief that speeding is one of, if not the most prominent cause of serious injuries and fatalities in road accidents.
The move has caused a stir, for sure. Some industry observers have already questioned the rights of automakers to impose such limitations, but Volvo believes that the move can save lives, even if it is controversial. Through the A Million More campaign, the company is hoping to convince people that it is a steer in the right direction, just like the three-point seat belt has been.
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volvo should build safer cars, not limiting the speed to 180kmph. Volvo might as well limit it’s speed to 50kmph and claim that any of their car crashes into the wall, it has almost 100% survival rate.
Volvo can built a tank that will survive any speeds you want, but the big question: can you survive inside it?
Try set speed limiter to Malaysia’s max 110km/h. I can almost guarantee your exit is tomorrow
Internationally not every country max speed limit is the same, some at 120km/h, some at 130km/h, a few at 150km/h. It depends on road built characteristics & design. However what Volvo are doing is a step forward in the right direction.
Volvo is the Safest Car in the World. Have Been Driving Volvos since the 122S to 144S, 850 to V50s and now S80 and V40 D2. Safety and Reliability.
How many accidents you had with 180km/h?
safe, yes. but not sure if it s reliable?
Actually, if a car hits a concrete wall with 180km/h the passengers are dead. There’s no difference between 180km/h and 250km/h.
The ASEAN NCAP crash test for example is performed at 64km/h and the car is a total loss afterwards.
Yes, in both situations passengers will definitely perish.
However, in a real world situation (where the driver is attentive & not foolish), the car travelling at 180 km/h would be able to brake to a much lower speed than the latter, and also do so in a much shorter distance.
If the car has brakes then it makes a difference if you step on it while doing 180 Vs 250 kmh.
Most accidents are in town or on national roads, not on highways.
If you followed throughout Volvo’s safety features development, you can see they are pushing ADAS to work at higher and higher speeds, working up to 130kmph and if I guess correct they are targeting working towards 180kmph max speed which is the highest speed they are advocating here. So it is no coincidence they are trying to push max speed down to a safety level whereby active safety systems can mitigate human driver errors. Now this is called Safety First.
The true is that Volvo doesn’t have a powerful engine for speed above 180km/h any more.
They only use “safety” as a scapegoat.
Try me. Volvo S60 T8 Polestar has 405HP @ 670Nm on tap. That is within ballpark of Merc S500 engine output.
Just push more buyer into Mercedes AMG’s arm
still too fast
A full load of BS
Am sure you drive like a maniac. Stay away from me.
Volvo is the Safest Car in the World. Have Been Driving Volvos since the 122S to 144S, 850 to V50s and now S80 and V40 D2. Safety and Reliability.
I too had several accidents with my Volvo at 180km/h in the past years. No problem at all!
Just follow 110km/h… you will be safe… hahaha
Volvo’s logic*
181km/h = deadly ; 180km/h = ok
180km/h speed limit means drive below 180km/h not drive at 180km/h. be safe always leave some 20km/h room for emergency acceleration don’t cruise at 180km/h
If want to drive fast fast, then go do it at Sepang track.
Doing it at public roads is foolish, you’re putting other lives at risk, including your family. If you have a death wish, then do it responsibly and only kill yourself at the track, not others who are innocent.
this must be the guy that drives at 70km/h on the fast lane and think he is super safe because he is driving not fast fast
Malaysia should limit all cars to 180kmh too.
learning from apple eh?
It’s just wrong Volvo.
Tomorrow another company will say they make the safest cars by keeping the maximum speed of their cars 30km/h
Let’s go germany no speed limit
Habis laa lepas ni more Myvi gonna pass Volvos in highway.