Porsche’s decision in choosing Malaysia to host its first production plant outside of Europe is an embodiment of the company’s confidence in the country’s conducive ecosystem. It also acknowledges the capability of our local talent of highly skilled engineers and technicians, says senior minister of international trade and industry Datuk Seri Mohamed Azmin Ali.
“Despite a challenging global economic landscape, Porsche strongly believes that Malaysia is an ideal gateway for the ASEAN market,” he said, adding that the strategic decision sees is sees the carmaker “signifying its commitment to build a long-term presence in the ASEAN region”.
“With Porsche’s reputation as a high-performance car manufacturer that demands state of the art technology and precision engineering, this partnership will certainly lead to the creation of high-quality jobs and niche technology capabilities which in turn will solidify our National Investment Aspirations,” Azmin said in a statement.
Last month, the maker of the 911 announced that it will set up CKD operations in Malaysia, which will be its first outside of Germany. According to Zuffenhausen, the move is aimed at strengthening its presence in emerging markets within Southeast Asia that has seen encouraging growth.
Local assembly will be done together with Porsche’s long-standing partner Sime Darby, which is the official distributor of Porsche vehicles in the country via Sime Darby Auto Performance (SDAP). Currently, Sime Darby Motors’ Inokom assembly plant in Kulim, Kedah, assembles BMW, Hyundai, Mazda and MINI cars, and has an annual production capacity of 38,000 units.
“We’re fortunate that, due to careful planning, our existing factories are more than up to the task of meeting current and future global demand for our cars. However, the new assembly site in Malaysia meets specific market needs and, although a standalone project and modest in size and capacity, it signals our willingness to learn and adapt to specific local market conditions,” said Albrecht Reimold, member of the executive board for production and logistics at Porsche.
“Malaysia and the whole ASEAN is a region of great potential and we look forward to the first locally assembled models reaching our Malaysian customers next year. As Porsche is moving into a new era of mobility, Malaysia and the ASEAN region are gaining an increasing importance. This step now is part of a long-standing initiative to keep pace with rapidly evolving customer and market demands,” said Detlev von Platen, member of the executive board for sales and marketing at Porsche.
The announcement did not hint at the potential CKD Porsche models, but said that “the vehicles will specifically match local requirements and will be available for Malaysia only,” with operations set to begin next year. Some will be dreaming of more affordable sports cars like the 911 and 718 Cayman and Boxster duo, but the best sellers locally are the Macan and Cayenne, so those SUVs are more likely. Or how about the Taycan EV? Fingers crossed.
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And you’re saying this why? Talks began quite some time ago, to be sure.
2terms since last year until now, this is the Only ‘achievenent’ FD I sigh. Bad perception as if too risky, failed too slow to contain pandemic. Foreign business community/and Council analyse the datas, the management to be blamed here.
No need hoo haa as if just reached Mount Everest.
Why didnt the dude give explanations why Toyota and Hyundai shifted billions USD of new investment to Jokowi land?
Being exotic low volume cars,how many jobs are added?
Just pathetic,when reaching Bukit Gasing..the trumpet is blown as if from mount Everest.
Indonesia got no ketuanan issues like here.
Nope, they only have corruption issue. The higher the payout is the more assured all these projeks goes there. My crony buddies there are filthier rich than us.
Oh yes, surely Indonesia got no ketuanan issues.
Probably you would like to move there? Oh you need to change your name to indonesian, and make your whole family to talk in bahasa indonesia.
Indonesia got no ketuanan issues that’s why their covid cases far exceeded our own. Congrats, now go back there
No need to huu haa also YB Albert. Why we should keep people like you in Malaysia if you only know to critisize? Keep your chin up, move forward. Those are past, we learn from it and improvise.
Posche & rakyat both have full confidence in how things are run today. Well done!
It’s not a big deal. They are not assembling aircrafts or anything like that. The main advantage is (hopefully) , Porches will cost less.
Oh? Just coz of one deal his nose is tall and long? What about all the other EV investments that other makers decided to invest in Thailand and Indonesia?
Whenever this trumpet minister makes an annoucement, i usually just take it with a pinch of salt. I supposed this is so far his only achievement as MITI head, since coming through the backdoor.
As compared to 22 months gagal MITI mentri that lost us all those investments going to Thailand and Indonesia?
talk kok can lah
how to put kok emoji here
Hahahaha
No one will credit you for this, stuff an eggplant in your mouth instead lol
Well Done and Congrats Malaysian. At least have something rather than nothing for feeding.
If not becoz of 10 yrs Tax Free and other political reasons, I’m doubtful Porsche will comes to Malaysia. European Investors are waiting to runaway…..Porsche isn’t stupid.
ai ya… scraping brownie at the bottom barrel.
Posch is dumping ICE models to emerging markets to maximize R&D spent in decades… MY is targetted to produce the dumped models.
Develop countries are going EV. No point to keep their plants there anymore.
“One swallow doesn’t make a summer.”
There is not need to pat your own shoulder.
Not a big deal. SimeDarby just assembling the car locally. They’re just adding another brand to their existing ones.
They’re not involved in manufacturing anything technical or developing anything engineering related.
Azmin always making something out of nothing… just to prop up his position as Minister. So much hoo haa over nothing.
haih… for whose benefit Porsche CKD here… there’s not going to be Panamera being used for taxi like German use E class for taxi.
so, what’s the big fuss? also, it is for local consumption, while Thai
and indonesia are for export market.
talk Kok so much…
once this minister bukak mulut…….tiba-tiba investor lari.
Investors truly took off away back in 2018/2019. Our FDI outflow was the greatest seen ever in our history since independence.
Dapat satu free kot