Mercedes-Benz Malaysia (MBM) has announced the appointment of Amanda Zhang as its new CEO and president, effective August 1, 2023. Zhang will also assume the role of regional head of Mercedes-Benz Cars SEA II from the same date.
Zhang previously served as CEO of Mercedes-Benz Romania and oversaw four business divisions. In that position, she and her team achieved double-digit growth in both sales and customer services, while also implementing the electrification strategy and revitalising the dealer network in the country.
After joining Region Europe in 2014, she built up the regional product management and marketing team as well as multiple regional hubs which operations are the foundation of today’s Experience Centre within Region Europe. With her digital expertise, she also successfully ramped up Customer Journey Operations, a salesforce CRM (customer relationship management) hub based in Bucharest for the European markets in the recent year.
Zhang’s career began with Daimler’s International Management Associate Programme over 20 years ago. Since then, she has successfully managed international projects, including the notable ‘Journey to China’, which involved relocating all wholesale operations from Hong Kong to Beijing.
Zhang succeeds Sagree Sardien who will advance to the position of head of region overseas for Mercedes-Benz Cars in Stuttgart. During her tenure which started in June 2021, Sardien led the brand’s electric mobility agenda in Malaysia, introducing the introduction of the locally-assembled (CKD) EQS 500 4Matic.
“Under Sardien’s leadership, Mercedes-Benz Malaysia further enhances its offerings and luxurious customer experience through digital transformation in the implementation of ‘Retail of the Future’ agency model and strengthening the brand’s corporate citizenship through various community initiatives,” read the official release.
“We are thrilled to welcome Amanda Zhang to the helm of Mercedes-Benz Malaysia. Her extensive leadership experience and strategic acumen will undoubtedly further support to drive our company forward in the dynamic Malaysian market. I am confident that under her guidance, the company will continue to flourish and uphold its reputation for innovation and excellence,” said Sardien.
“I am truly honoured to take on this new role in Malaysia and SEA II. Having been part of Mercedes-Benz’s remarkable journey in the central and eastern Europe cluster, I am now eager to lead the Mercedes-Benz Malaysia team and join forces with our retail partners to continue our pursuit of excellence for this dynamic and vibrant market. I firmly believe that innovation, customer-centricity, and sustainable growth are the cornerstones of success, and I am committed to fostering a culture that embraces these values at every level of the organisation,” commented Zhang.
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WOULD.
ok noted
Favourite brand lead by socialist female CEO, Walaun having dilemma now buy or no buy benz
Dun buy or else PH fanbois will accuse you of beli China.
Perkauman is the only naratif. Duhhh bodo b60 diperpobodohkan geng bodo PN kini dan selamanya :)))) Hahahah…. – penyokong Bossku
Diamlah dah kalah terok lagi mau buat bising sini. Patutlah orang kata kita penyokong PH hanya tin kosong je.
yes, confirm u memang tin kosong.
i note that she is wearing green
she has done her homework and knows who her main customers are
Why the f Malaysians always tryna selit2 politics crap? Enough is enough
Bcos thats all they know, thats the only box they live in, thats the only scope they can comprehend, they actually know nothing else.. Thats why these people are like a cattle to their politicians and are primary target for brainwashing… We have alot of those in our society… Everything can only be PH/BN/PAS/Race/DAP and so on.. Thats. Life branches out only from these things
shld do something..
Well, it’s a source of entertainment. Malaysia political scene is comparable that TV drama nowadays
where is she from?
DAP Motherland
No such thing. Zhongguo Gongchandang is the only power in the motherland.
Kacang tanah plastik guangdung
Xi is at odds with ccp. Xi, modi, putin, trump, bolsonaro, brics..are defeating the globalist cabal. The storm is upon us
Other people write many things but Zhongguo Gongchandang still holds absolute power in the motherland and no other parties are allowed.
West Taiwan aka Tongsan
She is from PAS
W0ke hire?
mercedes car design itself look like chinese car. dont know why, because mercedes owner majority are chinese? if not because of the badge, people mistakenly belief it’s the china car.
How’s a Chinese car look like?
wow! women can sell cars better than men?
dont know man, but what i know women can manage better than men.
Very cool of MBM
kereta yahudi