Perodua sets lower production, sales targets for 2025 as plants gear up for new models, higher self-reliance

Perodua sets lower production, sales targets for 2025 as plants gear up for new models, higher self-reliance

Last year, Perodua manufactured a record 368,100 vehicles – way more than the 320,000-unit combined capacity of its two plants in Sungai Choh – and sold a record 358,102.

This year, the perennial record-breaker foresees production and sales reductions as it focuses on tooling up for new models and increasing self-reliance in future product development.

“For 2025, we foresee our production numbers declining 4.9% to 350,000 units from 368,100 units made in 2024. This reduction would see registration slowing by 3.7% to 345,000 units from 358,102 units last year,” said president and CEO Datuk Seri Zainal Abidin Ahmad.

Perodua sets lower production, sales targets for 2025 as plants gear up for new models, higher self-reliance

Theophilus Chin’s idea of what the production Perodua EV could look like, based on KLIMS24’s eMO-II concept

Despite the lower sales projected, Perodua’s 2025 market share could be higher than last year. If the Malaysian Automotive Association’s lower 780,000-unit total industry volume forecast comes true, Sungai Choh will close the year with a record 44.2% market share, beating 2024’s 43.8%.

The carmaker may be more than doubling its capital expenditure to RM1.6 billion this year, but the bulk of it is going into gearing itself up for more self-reliant new model development from a people, production (including suppliers), and research and development standpoint, rather than increasing volume.

No prizes for guessing the model that’ll most strongly propel Perodua into its self-reliant future – with no suitable Daihatsu donor model, the carmaker is developing its first electric vehicle (EV) from scratch – all we know about the upcoming vehicle here.

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Jonathan James Tan

While most dream of the future, Jonathan Tan dreams of the past, although he's never been there. Fantasises much too often about cruising down Treacher Road (Jalan Sultan Ismail) in a Triumph Stag that actually works, and hopes this stint here will snap him back to present reality.

 

Comments

  • When P2 releases figures, you can assure they did not pluck it out of thin air. Same goes to forecast figures to their vendors. Their vendors can plan and reduce wastages.
    Unlike other declaring 200K units years back tapi sampai hari ni masih tak sampai-sampai despite carrying so many models.

    Like or Dislike: Thumb up 12 Thumb down 2
    • Dah Menang Semua on Feb 07, 2025 at 1:09 pm

      Toyota-Daihatsu division mah

      Like or Dislike: Thumb up 4 Thumb down 0
    • Lets See on Feb 07, 2025 at 4:03 pm

      Basically sales are for the most cheapest basic brand P2 and it indicates that people are having to buy downwards; people previously going for Toyotas have downgrade to P2. This is bad sign of our economy and how this Govt is fumbling it in the face of Trump upheavals.

      Like or Dislike: Thumb up 8 Thumb down 5
  • EV is different game for P2 on Feb 07, 2025 at 2:08 pm

    100% OEM

    toyota n daihatsu can only advice

    Like or Dislike: Thumb up 4 Thumb down 0
 

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