W213 Mercedes-Benz E-Class introduced in Malaysia – E200, E250, E300, four variants, priced from RM396k

W213 Mercedes-Benz E-Class launch 2

Mercedes-Benz Malaysia has officially introduced the W213 Mercedes-Benz E-Class in the country. The tenth-generation executive sedan makes its local debut five months after its premiere in Detroit, initially arriving in fully-imported CBU form, with the usual CKD programme to come about some point down the line.

At the start of the cycle, four variants have been announced for our market, all petrol units, with the line-up consisting of the E 200 Avantgarde, E 250 Avantgarde, E 250 Exclusive and E 300 AMG Line.

At the launch, only the pricing for the E 200 was revealed, and the entry-level model in the range goes for RM395,888, on-the-road without insurance; MBM says that the two E 250 versions will only be available in September, followed by the E 300 in November, and prices for each will be announced when they arrive.

We’ve covered the W213 in detail in our international drive report, but a recap of the basics. The new car measures in at 4,923 mm long, 1,852 mm wide and 1,468 mm tall, which makes it longer by 43 mm, narrower by two millimetres and lower by three millimetres than the ninth-gen it replaces.

The new car – which sits on the Modular Rear-drive Architecture (MRA) used by the C-Class – also has a longer wheelbase, with its 2,939 mm length representing a 65 mm increase from previously.

All versions are powered by the same engine, in this case the familiar M 274 DE 20 AL 2.0 litre four-cylinder turbo petrol unit equipped with an ECO start/stop function, with different states of output tune for each model. On the E 200, output is rated at 181 hp (184 PS) at 5,500 rpm and 300 Nm at 1,200 to 4,000 rpm. Performance figures for the variant include a 0-100 km/h time of 7.7 seconds.

The reveal of the E 250, which was not announced at the car’s debut at the North American International Auto Show and not mentioned at the international drive in Portugal back in March, was a surprise. For this one, output is rated at 208 hp (211 PS) and 350 Nm.

On the range-topping E 300, the engine delivers 241 hp (245 PS) and 370 Nm, identical numbers to that seen on the numerical equivalent of the W205 sedan and recently-introduced C205 coupe model. The numbers are good enough to haul the W213 variant to the 100 km/h mark from standstill in 6.3 seconds.

All will be paired with a 9G-Tronic nine-speed torque converter automatic transmission with Direct Select shift paddles (on the E 300, aluminium units). Dynamic Select, which offers four selectable operation modes (Comfort, Eco, Sport and Sport+) as well as a customisable Individual mode, is also present.

As for suspension, all our E-Class variants will ride on an Agility Control set-up, consisting of a comfort suspension with selective damping and a 15 mm lowered ride height. With the exception of the E 250 Avantgarde, which runs on normal tyres and comes equipped with a TireFit kit, the rest of the range go with run-flat rubbers.

Merc W213 E-Class launch-1

Standard equipment across the range will include a widescreen cockpit, which consists of two 12.3-inch display screens – each with a resolution of 1,920 x 720 pixels – merged to form a single instrument cluster, with a common glass cover giving it a seamless, flat-screen look. Drivers will be able to choose between three different styles – Classic, Sport and Progressive – to select a preferred screen design for the cluster.

Also fitted as standard is COMAND Online, which offers Apple CarPlay and Android Auto integration, touch-sensitive Touch Controls on the steering wheel and a sun protection package (rear sunblinds, rear windscreen electric roller blind).

Notably, the E 200 at the launch isn’t equipped with the widescreen cockpit, but MBM says that the particular unit is an advance unit and not fully representative of the mass market vehicle, which will come equipped with the digital screen.

Available driving assistance systems include Attention Assist, Crosswind Assist and Active Brake Assist, as well as Parking Pilot, which can park the car in parallel and perpendicular fashion; the package contains Active Parking Assist with rear cross-traffic alert. No Remote Parking Pilot, Drive Pilot or the Digital Car Key to be found on local cars, as expected.

As for variant specific equipment, the E 200 – which sits on 18-inch five-spoke light alloy wheels – comes equipped with static LED High Performance lights, while the rest of the range feature Multibeam LED units with auto high beam. No 360-degree camera either (available on the E 250 and E 300), the variant making do with a reverse camera.

The E 200 also omits the sunroof (the rest, panoramic) and only has keyless start, while the E 250 and E 300 are equipped with the Keyless-Go pack, which adds keyless entry, a powered boot and contactless opening. As for an Artico leather-covered dash, that’s found only on the E 250 Exclusive and E 300 AMG Line.

Both E 250 versions and the E 300 come equipped with 19-inch wheels. The E 250 Avantgarde gets a five-spoke design while the Exclusive wears a 10-spoke tremolit grey unit with a high-sheen finish. As for the E 300 AMG Line, its shod with AMG five twin-spoke light alloy wheels.

The E 250 and E 300 variants are also equipped with a wireless, inductive charging system, which works with all mobile devices that either support the Qi standard or that can be upgraded to the standard. The charging pad, built into the stowage facility at the front of the centre console, is compatible with mobile phones with a screen up to six inches in size diagonally.

Finally, unique to the E 300 is a heads-up display and a midline Burmester surround sound system, which consists of 13 speakers and nine channels of amplification.

GALLERY: W213 Mercedes-Benz E 200 Avantgarde

GALLERY: W213 Mercedes-Benz E 250 Exclusive

GALLERY: W213 Mercedes-Benz E 300 AMG Line

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Anthony Lim

Anthony Lim believes that nothing is better than a good smoke and a car with character, with good handling aspects being top of the prize heap. Having spent more than a decade and a half with an English tabloid daily never being able to grasp the meaning of brevity or being succinct, he wags his tail furiously at the idea of waffling - in greater detail - about cars and all their intrinsic peculiarities here.

 

Comments

  • AI-generated Summary ✨

    The comments mostly express concern over the high pricing of the new Mercedes-Benz W213 E-Class in Malaysia, with many comparing it to older models and other brands like BMW and Audi. Several commenters feel the price is exaggerated, especially for CKD versions, and criticize the lack of notable features such as the Burmester sound system in lower trims. There’s skepticism about the value and reliability of such expensive vehicles and some nostalgia for previous, more distinctive E-Class designs. A few comments mention the impact of taxes and the advantage of waiting for CKD or EEV models to reduce costs. Overall, the sentiment is a mix of disappointment over pricing and recognition of Mercedes’ luxury status, alongside some off-topic political and personal remarks.

  • perdana on Jun 09, 2016 at 11:15 am

    Top of the Class!

    Like or Dislike: Thumb up 17 Thumb down 11
    • Oliver Queen on Jun 09, 2016 at 11:40 am

      my gosh this new airport taxi asking price near 400k here??? unbelievable country.

      Like or Dislike: Thumb up 33 Thumb down 19
      • Kunta Kinte on Jun 09, 2016 at 11:44 am

        Something is wrong in Malaysia if the most basic Merc starts at RM400k. And is this CKD? If so, how come still RM400k?

        Like or Dislike: Thumb up 52 Thumb down 4
        • anonymous on Jun 09, 2016 at 12:27 pm

          Price skimming bro. Apparently they’re not looking to skim you and me haha

          Like or Dislike: Thumb up 12 Thumb down 0
          • Kunta Kinte on Jun 09, 2016 at 12:36 pm

            I rather buy a F10 BMW 520i. Now, can get good low mileage 2013 BMW 520i for RM180k. I save RM120k.

            Infact I am negotiation a BMW 528i 2013 model for RM220k. I am sure 245bhp is far better than this 181hp Merc

            Well-loved. Like or Dislike: Thumb up 77 Thumb down 18
          • Kunta Kinte on Jun 09, 2016 at 1:15 pm

            In 1988, I bought a brand new Mercedes 200 in Malaysia for RM57k. Those days, it was CBU, pure German made. Even the battery and tyres came from Germany.

            At the same time, my neighbour bought a brand new Pure CBU Swedish made Volvo 240 GLA for RM33k.

            Today, the same Merc in Malaysia is RM400k. But in overseas, the same Merc in 1988 and 2016 only cost a few thousand pounds more.

            Thank you Proton. Thank you for making good German cars affordable just to protect you.

            Like or Dislike: Thumb up 123 Thumb down 90
          • LOLOLOLOLOLOLOLOLOLOLOLOLOLOLOLLOLOOLOOOLOLOLOLOLOL!
            Bashers demanding to buy Benz at 90k! HAHAHAAHA!
            U really made my day!

            Like or Dislike: Thumb up 63 Thumb down 42
          • Malu John on Jun 10, 2016 at 10:05 am

            Abang john tak tahu baca ke? He said RM57k not RM90k. Where did you get RM90k? Itu pun tak tahu baca. Syiok sendiri and click like on your ownself. Malu

            Like or Dislike: Thumb up 34 Thumb down 12
          • Steven Koh on Jun 10, 2016 at 10:20 am

            So obvious john click like many times for himself. It is a known fact, nobody likes him here. So, how he can get so many likes?

            Like or Dislike: Thumb up 17 Thumb down 4
        • Nikolai on Jun 09, 2016 at 1:01 pm

          Most basic?

          *coughs*

          That should be the A/CLA/GLA.

          The E200 is far from basic. Granted, it doesn’t have the DAP+ package or autonomous drive, but feature-wise, it’s still a cut above that of the A/GLA/A and the C/GLC.

          Like or Dislike: Thumb up 12 Thumb down 1
      • Where is f*cking Perdana? Still testing kah?

        Like or Dislike: Thumb up 28 Thumb down 5
        • Perdana Delayed 1 Month on Jun 09, 2016 at 12:45 pm

          delayed 1 more month. 1 month abang abang all hungry and cannot work. Already normal days they are so lazy, imagine now, when they are hungry

          Like or Dislike: Thumb up 19 Thumb down 22
          • hahaha on Jun 09, 2016 at 3:24 pm

            perdana waiting for accord launch new model first

            Like or Dislike: Thumb up 6 Thumb down 1
        • I know u cant wait to buy. Relax lah! Its alredi in showroom. Wait abit more. Gud things comes to those who wait, deshou?

          Like or Dislike: Thumb up 9 Thumb down 8
        • Heard the Perdana will be launch mid of this month.

          Like or Dislike: Thumb up 3 Thumb down 5
    • Kunta Kinte on Jun 09, 2016 at 11:42 am

      OMG, where is the promise to reduce car prices? Last E200 started at RM360k, now E200 start at RM400k? That is absurd!

      Merc E250 cost US$52,300. CBU Pure German Made. Come to Malaysia, CKD also, it becomes RM420k (old pricing in Malaysia. If now E200 is Rm400k, E250 will be RM450k)

      Merc E350 cost Us$53,000. CBU Pure German Made. V6 that churns out 320bhp. Come to Malaysia, become RM1 million.
      How to bersyukur like this?

      Well-loved. Like or Dislike: Thumb up 76 Thumb down 4
    • At 7.7second, I think it is more like the bottom of the class.
      S90 > E class.

      Like or Dislike: Thumb up 23 Thumb down 2
  • Wiwiwiwiw on Jun 09, 2016 at 11:17 am

    Wow latest E-Class unveiled in Detroit in January and now launched in Malaysia already. Proton Persona still berselimut, tidur covered with blanket.

    Well-loved. Like or Dislike: Thumb up 58 Thumb down 1
    • Wiwiwiwiw on Jun 09, 2016 at 11:49 am

      I meant the Perdana, not the Persona.

      Like or Dislike: Thumb up 15 Thumb down 0
    • Kunta Kinte on Jun 09, 2016 at 12:34 pm

      Pity the buyers of the brand new E200. Like any Mercedes, after 1 year, the car will be sold for RM250k. If you are a wise consumer, wait for the first owner to bear the burden of depreciation. Let him pay the RM150k depreciation.

      Usually 2nd year onwards, the depreciation is a steady RM30k per year. Be careful of the 1st year depreciation.

      Like or Dislike: Thumb up 23 Thumb down 3
      • Jimmy on Jun 09, 2016 at 1:32 pm

        I hope Kunta Kinte is not a cyberwarrior from DAP, memalukan aje.
        When you can afford a bungalow with 6000 sq feet walled-up area, you will think that E-class is so so only.
        Your interior design of 1.5mil depreciate faster with zero RV.
        Your 6-figure annual travelling expenses depreciates overnight to zero.
        And, Mr Anthony will buy an X-trail rather than CX5 as he paid little attention to certain things, or did I miss the figure 10 instead of 6 or 7 ?

        Like or Dislike: Thumb up 13 Thumb down 5
      • The joy of owning a car is to buy the car brand new not used before. If cannot afford then just go for a lower range car. What for want to wait for people to use 1 year and then only pick up at a cheaper price.

        Like or Dislike: Thumb up 20 Thumb down 3
      • hower on Jun 09, 2016 at 6:02 pm

        Your perceive such bcoz you are not up to the mark. Period!

        Like or Dislike: Thumb up 8 Thumb down 2
      • Lolz! DAP trooper got told off real gud!

        Like or Dislike: Thumb up 4 Thumb down 6
  • Nikolai on Jun 09, 2016 at 11:22 am

    And as always…all the extra safety stuff (Drive Pilot) goes missing, because Malaysians just want the looks and the badge.

    Like or Dislike: Thumb up 16 Thumb down 0
  • omegle on Jun 09, 2016 at 11:23 am

    wait for cbu->ckd->eev tax exemption, now it’s just too pricy.

    Like or Dislike: Thumb up 29 Thumb down 0
  • Aaron on Jun 09, 2016 at 11:23 am

    Really didn’t expect it to come with crystal effects taillights :)

    Like or Dislike: Thumb up 2 Thumb down 0
  • Warren Wong Yee Ket on Jun 09, 2016 at 11:24 am

    Uncle’s car is now more uncle than before.

    Like or Dislike: Thumb up 27 Thumb down 16
  • AutoFrenz (the original) on Jun 09, 2016 at 11:26 am

    Wow it looks totally different from S and C…Audi should learn from Merz how to make their cars look different from each other so that people wont get confused…ok now start laughing everybody…

    Like or Dislike: Thumb up 35 Thumb down 6
  • Semi-Value (Member) on Jun 09, 2016 at 11:38 am

    mad pricing

    Like or Dislike: Thumb up 20 Thumb down 0
    • Kancil Hybrid on Jun 09, 2016 at 2:14 pm

      Wait for Raya next year brader. Sure got discount. Makan lemang in style.

      Like or Dislike: Thumb up 3 Thumb down 1
  • heybadigol (Member) on Jun 09, 2016 at 11:43 am

    Mouth watering to look at. Who cares about the 5 Series. I like the E250 rims best. Very classy. But for interiors, still prefer Audi.

    Like or Dislike: Thumb up 9 Thumb down 9
    • Semi-Value (Member) on Jun 09, 2016 at 12:34 pm

      so u like plastic interior

      Like or Dislike: Thumb up 20 Thumb down 3
      • Yippie on Jun 09, 2016 at 11:11 pm

        So ur car interior all come with metal alloy? Or did merc do so? Think before u write mr half price as ur name suggested.

        Like or Dislike: Thumb up 0 Thumb down 4
  • contender on Jun 09, 2016 at 11:43 am

    wow … finally in Malaysia and WOW ….. CBU pricing is crazy, which means CKD is probably 350k. Anyway for those that can afford not an issue …. place your booking now for the brand new E-class

    Like or Dislike: Thumb up 3 Thumb down 0
    • seancorr (Member) on Jun 09, 2016 at 3:56 pm

      Yea bloody exp and as it stands the CKD 528i M-Sport at 378k is a better buy…until the E Class CKD kicks in.

      Like or Dislike: Thumb up 5 Thumb down 4
  • Leafable on Jun 09, 2016 at 12:05 pm

    Egotistic car for show off.

    Like or Dislike: Thumb up 1 Thumb down 15
  • C.P.MOHAN on Jun 09, 2016 at 1:38 pm

    Like so many others this vehicle is OVERPRICED. I digress here, someone said that “tax is not public but government money eventually”, so the purpose of this tax is because……..

    Like or Dislike: Thumb up 3 Thumb down 0
  • Waiting game for ckd with EEV status on Jun 09, 2016 at 1:48 pm

    Will wait for the ckd with EEV status which should drastically reduce the pricing but also wanna see the G30 5 series to see the difference, as sum how the driving dynamics always goes to the bmw …. Comfort & gizmos for now goes to the merc but at this prices it’s not enough to justify….it must include the drive.

    Like or Dislike: Thumb up 7 Thumb down 0
  • Wee fuk yew on Jun 09, 2016 at 3:01 pm

    “+43 mm), narrower (-2 mm) and shorter in height (-3 mm) than the ninth-gen it replaces.”
    Dear ed, shouldn’t you describe height of something as being taller or lower instead of being shorter or longer which would be appropriate for describing length. Sorry for nit picking,but have noticed this once too often.

    Like or Dislike: Thumb up 2 Thumb down 1
  • seancorr (Member) on Jun 09, 2016 at 3:23 pm

    For the price they are asking they could have added the mid range Burmester in the E250 and the high end in the E300 and what is this about the E250 Avantgarde using normal tyres??

    Like or Dislike: Thumb up 5 Thumb down 2
  • Gracke on Jun 09, 2016 at 3:47 pm

    It’s just a bigger C Class, but is more elegant and luxury than C, I admit!
    With close to RM400k price tag….still get rubbish rims on E200, better look for BMW.
    I think we can get supercar already on its next generation price! :-(

    Like or Dislike: Thumb up 3 Thumb down 0
  • The Saint on Jun 09, 2016 at 4:23 pm

    kunta kinte,

    I am not sure if your timeline is correct because I am dead sure that in 1988, a brand new MB 200 was much more than RM 57k(whether it was the 200E or the 190E) I am also very sure that a brand new Volvo 240GLA cost much more than RM 33k in 1988 as claimed by you, and it was not a CBU either.

    Perhaps you meant 1978?

    Like or Dislike: Thumb up 14 Thumb down 20
    • Bro, I highly doubt this troll lived in the 80s. Heck, I even doubt he lived in the 90s!

      Hes just a boy trying to act mature by quoting things he thought pipu dun know or cannot recall, but he forgets that there r pipu older than him. I, for one, went thru the 80s and I can confidently tell that 57k cant even get u a 2nd hand Benz, much less a new one.

      Hes just bollocking to the masses. Lets just hope MY pipu r smarter than him.

      Like or Dislike: Thumb up 15 Thumb down 22
      • Malu John on Jun 10, 2016 at 10:12 am

        The only disgrace in PT is yourself john. Just know how to kipas your corrupted bosses

        Like or Dislike: Thumb up 8 Thumb down 9
    • Manja Suri on Jun 10, 2016 at 10:11 am

      I bought my Mercedes 230E (W123) for RM65k in 1986. It was injection and better than the carburator 200 (W123)

      Like or Dislike: Thumb up 3 Thumb down 0
      • The Saint on Jun 10, 2016 at 11:37 am

        Manja,

        I believe RM 65k was for a used unit in 1986. Because eventho the W123 was already at its end of life (W124 was on sale in Malaysia since 1986, IINM), a brand new unit of the W123 230E was still going for way above RM 100k….

        Like or Dislike: Thumb up 3 Thumb down 0
    • Michael on Jun 10, 2016 at 10:47 am

      In 1987 I buy my BMW 728i for RM120k. Difficult to choose. I got 2 to choosing, BMW 728i for RM120k or Merc 280SE for RM120k also

      Like or Dislike: Thumb up 0 Thumb down 2
  • ex-mer lover on Jun 09, 2016 at 8:28 pm

    Feel nowadays all Mercedes sedan looks identical if u r only looking at its front or back. C class looks like S class, now C & S look like E. It’s time for the desinger to retire.

    Like or Dislike: Thumb up 4 Thumb down 0
    • Nin Heng Yan on Jun 09, 2016 at 11:01 pm

      I’m oso puzzled. Why make d design of C,E,S classes so similar? I’d prefer d previous gen’s E class looks.
      Furthermore, d prices r crazy… Unless this E-class can justify its price by bcoming one of the most reliable E-class cars…….

      Like or Dislike: Thumb up 4 Thumb down 0
    • Yippie on Jun 09, 2016 at 11:15 pm

      So its karma time for those merc and bmw fans bashing the so called lazy Audi designer previously. Now that at least Audi keep some different between models. Basher suddenly vanished and kept quiet on this.

      Like or Dislike: Thumb up 1 Thumb down 1
    • If P1 did like MB, bashers sure fire kau-kau over 9000. But since this is their foreign overlords, so they cannot persoal or allow other, more rational pipu, to persoal.

      Like or Dislike: Thumb up 3 Thumb down 4
    • pomen on Jun 10, 2016 at 11:16 am

      have you seen the past model like w140,w202,w124..dont they also look alike???so what are you expecting?? S class and C class look similar and then suddenly E Class look like perdana??? what a typical mindset…

      Like or Dislike: Thumb up 2 Thumb down 0
  • atz1999 on Aug 09, 2016 at 4:51 pm

    This car is expensive because IAA (Intelligence Aerodynamic Automotive) and have technology Auto Pilot and Auto Parking without driver inside the car. MB told that they build a car one class ahead from their rival and their slogan the best no alternative .Others car is less intelligence that why the price expensive. Car and driver character is always the same.

    Like or Dislike: Thumb up 0 Thumb down 0
 

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