Opel Astra launched in China as the Buick Excelle

china-buick-excelle

Chinese market tastes have become increasingly sophisticated over the past few years, and any first time visitor to Shanghai or Beijing would be surprised by the automobiles that ply their bumpy roads – turn up expecting little Cherys and Geelys and you’ll instead find large saloons from Buick, VW and Audi dominating the streets. In fact, GM’s Buick marque is one of the top-10 brands there, and is seen by the Chinese as a prestigious status symbol.

And that’s the reason why the even the Chevrolet Optra sells well in China, after being rebranded as a Buick Excelle. But as the Opel Insignia based Regal showed, Chinese Buicks now have real substance under the skin, and the new Excelle unveiled at the Guangzhou Motor Show is based on the sixth-gen Opel Astra, itself fresh in the market in Europe.

Three petrol engines are available, but of interest is the turbocharged 1.6-litre four-cylinder that powers the range topping model. It comes with 183bhp and 235Nm of torque available from 1,980rpm to 5,400rpm, and there’s a ‘Superboost’ function that raises max torque to 266Nm, promising serious performance that should match VW’s Twincharger powered cars. Power goes to the front wheels via a six-speed automatic. It’s not announced, but we won’t be surprised if the suspension (front MacPherson struts, rear torsion beam with Watt’s linkage) is tuned softer for Chinese preference.

The Astra is the largest car in the Golf/Focus class with the longest wheelbase (2614mm) and its cabin features GM’s new design languange with the ‘dual-cockpit’ style, also seen in the Insignia and Chevrolet Cruze. Speaking of the Chevy Cruze, it was meant to be launched back in August, but we haven’t heard any news from Hicom-Chevrolet so far.

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Danny Tan

Danny Tan loves driving as much as he loves a certain herbal meat soup, and sweet engine music as much as drum beats. He has been in the auto industry since 2006, previously filling the pages of two motoring magazines before joining this website. Enjoys detailing the experience more than the technical details.

 

Comments

  • Victor on Dec 01, 2009 at 7:35 pm

    Seen plenty of cars over at Shanghai..

    Its all about the VW and Buick there..

    Like or Dislike: Thumb up 0 Thumb down 0
  • squawk on Dec 01, 2009 at 7:40 pm

    In the south, Citroen's are taxis. And some VW too. :-)

    When India wakes up like China, these will be the 2 powerhouses of the new world.

    Like or Dislike: Thumb up 0 Thumb down 0
  • azrai on Dec 01, 2009 at 7:49 pm

    So the Chinese also badge obsessor right. I thought only Malaysian like T or H badge even though the T badge car not really a japanese one (previous model of Vios and Avanza design at Thailand and not sold at japan).

    Like or Dislike: Thumb up 0 Thumb down 0
  • Mazda 3 MPS on Dec 01, 2009 at 9:01 pm

    yuck china people have no taste. buick sucks.

    Like or Dislike: Thumb up 0 Thumb down 0
  • Raimen on Dec 01, 2009 at 10:08 pm

    whoa! 1.6, 183bhp and 266Nm is damn powerpack…

    Like or Dislike: Thumb up 0 Thumb down 0
  • The Chinese have better car and better pricing too compared to Malaysia. Soon the whole world would have modern and worty to drive cars while we're still stuck to 70's and 80's technolgy, because anything new is too expensive to own in boleh land, TAX, TAX, TAX and TAX.

    Like or Dislike: Thumb up 0 Thumb down 0
  • mufasa on Dec 02, 2009 at 12:11 am

    Mari said,

    December 1, 2009 @ 2:46 pm because anything new is too expensive to own in boleh land, TAX, TAX, TAX and TAX.

    ——————-

    we are communist more then communist it self

    Like or Dislike: Thumb up 0 Thumb down 0
  • Mazda 3 MPS on Dec 02, 2009 at 6:31 am

    mufasa said,

    December 1, 2009 @ 4:11 pm

    Mari said,

    December 1, 2009 @ 2:46 pm because anything new is too expensive to own in boleh land, TAX, TAX, TAX and TAX.

    ——————-

    we are communist more then communist it self

    —————————

    and not only that, in the 80's and 90's, communism was proven to be a failure, now capitalism seems to be the failure

    Like or Dislike: Thumb up 0 Thumb down 0
  • this car is absolutely overpriced in China, it cost more than the MK6 Golf with 1.4Turbo+7-speed DSG with a better rear suspension

    Like or Dislike: Thumb up 0 Thumb down 0
 

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