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Oh my, it looks like there’s an absolute flurry of activity today with Caterham Cars, which isn’t surprising, of course. This one centres around a product – to celebrate its new ownership, having being acquired by Team Lotus Enterprise, the Brit sportscar marque has announced that it will build a limited run of Team Lotus Special Edition Sevens.
Twenty five units with Team Lotus upgrade packages – which can be applied to any variant up to the range-topping 263 hp Superlight R500 – will be built for the UK, with the same number allocated to export markets.
For an additional £3,000 over the price of a chosen model, the SE Seven will be specially-liveried in the famous green and yellow colours of Lotus and will come with a raft of bespoke Team Lotus additions; included in the package is an invitation to a customised tour of the Team Lotus F1 factory in Hingham, Norfolk.
In the cockpit, each SE will bear a plaque carrying the signatures of Team Lotus F1 drivers, Jarno Trulli and Heikki Kovalainen, and owners will also receive a Seven history book, signed by chief designer Mike Gascoyne. And so, the marketing begins!
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AI-generated Summary ✨
Comments on the blog about the Lotus Team Lotus Special Edition Seven mainly focus on skepticism about its ambitious challenges against Porsche and Ferrari within five years, highlighting the unrealistic timeline. There are debates about the authenticity of the Car's branding, the involvement of Proton, and Lotus's historical struggles. Some support the initiative as a bold move, emphasizing the importance of challenging established brands. Overall, sentiments range from skepticism and criticism to cautious optimism about the project's future.