Bentley mulling the idea of building a luxury SUV

Bentley mulling the idea of building a luxury SUV

If everyone’s doing it, why shouldn’t we? That’s the train of thought Bentley seems to be in at the moment – the British luxury carmaker is looking at entering another segment and is targeting to build a luxury SUV, according to reports. The company hasn’t yet firmed up on things, but the reports say that its CEO, Wolfgang Duerheimer wants to build an off-road SUV and has discussed the matter with execs at Volkswagen, which owns the brand.

Duerheimer was once Porsche’s development chief and oversaw its move into SUV territory. The Cayenne has been a resounding success for the company from a business point of view – it currently accounts for half the company’s overall sales. No doubt, all this must be providing the inspiration for Bentley to venture down the same path – expect to hear more on this front developing in the future.

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Anthony Lim

Anthony Lim believes that nothing is better than a good smoke and a car with character, with good handling aspects being top of the prize heap. Having spent more than a decade and a half with an English tabloid daily never being able to grasp the meaning of brevity or being succinct, he wags his tail furiously at the idea of waffling - in greater detail - about cars and all their intrinsic peculiarities here.

 

Comments

  • 4G63T DSM on Aug 04, 2011 at 5:26 pm

    …..except that they have missed the SUV boat.

    Mark my words, its going to be another blinged up hybrid sold to rappers and basketball players only.

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  • Expatriate VN on Aug 04, 2011 at 5:31 pm

    Bently car already more than 2 tonne. SUV, easily weight 3 tonne, gas guzzler.

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    • Bentley should make a Porsche Boxster/Cayman-based supercar.

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    • antixxx on Aug 04, 2011 at 10:45 pm

      Ferrari FF is better than this Bentley SUV. V12 plus 4×4 for only 1.7 tonne.

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  • Unforgiven on Aug 04, 2011 at 6:49 pm

    Porsche Cayenne is getting common in Klang Valley, Bently SUV will definitely sell…

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    • so many rich ppl at klang valley…buying cayenne as if it’s proton saga price

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    • Bentley should make a Porsche Boxster-based supercar, and name it as ‘Bentley Speed Ten’.

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  • umpgambang on Aug 04, 2011 at 8:21 pm

    sure looks like a truck… Old man style.. but the most premium and most respectable!

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  • Jimmy on Aug 04, 2011 at 10:03 pm

    Yes Bentley ‘X6’, RM2.5million(4 x price of X6). Better be very elegant.

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  • Should be very easy for Bentley since VW has some existing n proven platforms for SUVs.

    Wheather a SUV wit a flying B in d front is acceptable to d market though will b s’thing worth speculating.

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  • BMW POWER FOREVER on Aug 07, 2011 at 11:46 pm

    please no…………

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  • Violet on Aug 08, 2011 at 9:11 am

    What do u know, slowly all luxury cars have their own SUV.

    When Porsche announce their SUV , everyone speculates its gonna be a total failure.
    Look where they stand now? I think in Klang Valley they wonder around like cockroaches.

    I bet Bentley will do much better. Love their design. Imagine being put on SUV. Must be the most handsome SUV on earth! :D

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