Bentley records growth in 2016 on Bentayga success

Bentley records growth in 2016 on Bentayga success

Bentley Motors saw a fourth consecutive year of growth as well as a record sales high in 2016, with 11,023 vehicles delivered last year. This was a 9% growth over 2015’s figure of 10,100 vehicles. America remains the top selling region for Bentley, while both the United Kingdom and Europe recorded increases in sales last year, thanks to the Bentayga SUV which commenced deliveries in early 2016.

America saw 2,792 Bentleys delivered in 2016, a slight dip compared to the 2,864 delivered in 2015; this sum accounts for 25% of global deliveries. With the Bentayga introduced to the America in the second half of 2016, the SUV helped the region chart a record performance for a six-month period.

Europe sales gained 56% in 2016, with 2,676 cars delivered compared to 1,695 in 2015. In Bentley’s home market in the UK, 1,692 cars were delivered, up from 1,457 in 2015.

“The strong performance of recent years has continued through 2016, a year of new models, investment and record demand. We have introduced the world’s first luxury SUV, the Bentayga, opened the first building of our R&D expansion and outlined our ambitions for potential future investment at our factory in Crewe, UK.

“Looking ahead, our focus is to continue to invest in new sector-defining luxury cars, innovative technologies and play a leading role in defining the future of luxury mobility,” said Bentley chairman and chief executive officer, Wolfgang Durheimer.

The overall growth in sales volume was despite cooling demand, east of Europe. 1,239 cars were delivered in the Middle East last year compared to 1,274 units in 2015, while in China 1,595 cars were delivered compared to 1,615 cars in the year before. Japan and South Korea saw 606 Bentleys delivered in 2016, against 740 units delivered in 2015. Outside of those aforementioned, Asia Pacific saw 423 Bentleys delivered, compared to 455 in the year before.

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Mick Chan

Open roads and closed circuits hold great allure for Mick Chan. Driving heaven to him is exercising a playful chassis on twisty paths; prizes ergonomics and involvement over gadgetry. Spent three years at a motoring newspaper and short stint with a magazine prior to joining this website.

 

Comments

  • Kunta Kinte on Feb 11, 2017 at 11:18 am

    Bentley so expensive also still can sell well. And no help from the British gomen.

    Something must be wrong with Proton. So cheap also, still cannot do well and that also despite so much help from gomen buying their cars up for gomen departments, pdrm, bomba, tldm, tudm, kastam etc etc etc

    Like or Dislike: Thumb up 5 Thumb down 4
    • Its okays. When u poorfag and no effort, only can do is rant here.
      Pls work harder & smarter.

      Like or Dislike: Thumb up 1 Thumb down 2
  • Bapak Bangkrut Nusantara on Feb 11, 2017 at 7:01 pm

    Obese crossover for obese driver

    Like or Dislike: Thumb up 2 Thumb down 1
  • Hot dog on Feb 11, 2017 at 9:11 pm

    yesterday saw one parked @ jw marriot…

    Like or Dislike: Thumb up 0 Thumb down 0
 

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