VW explores collaboration with Tata in India, via Skoda

VW explores collaboration with Tata in India, via Skoda

The Volkswagen Group and Tata Motors have signed a memorandum of understanding to explore long-term strategic cooperation in India. VW says that the goal is to bundle the expertise of both car manufacturers with a view to jointly develop vehicle components, and possibly vehicle concepts. VW’s Skoda division will lead the project.

According to VW, the first step will address topics such as the application of specific market knowledge as well as local development expertise. In the long term, Wolfsburg is looking to further expand its product portfolio in the fast-growing markets of the Indian sub-continent.

“Our aim with the envisaged strategic partnership with Tata Motors is to lay the foundations in the Group and the brands that will enable us to offer customer-oriented mobility solutions in the emerging, fast-growing automobile markets, as elsewhere. By offering the appropriate products we intend to achieve sustainable and profitable growth in very different parts of the world. That is why we are systematically pursuing our regional growth strategy,” said VW CEO Matthias Müller.

VW explores collaboration with Tata in India, via Skoda

“We strongly believe that both the companies, by working together, can leverage from each other’s strengths to create synergies and develop smart innovative solutions for the Indian and overseas market. This is in alignment with Tata Motors efforts to make itself ‘FutuReady’ by embracing new technologies, fostering higher platform efficiency and offering solutions that connect with the aspirations of our customers,” said Günter Butschek, MD and CEO of Tata Motors.

To be examined and defined in detail over the coming months is the contractual framework and the guidelines for the strategic cooperation. Until then, the parties have agreed not to disclose any information.

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Danny Tan

Danny Tan loves driving as much as he loves a certain herbal meat soup, and sweet engine music as much as drum beats. He has been in the auto industry since 2006, previously filling the pages of two motoring magazines before joining this website. Enjoys detailing the experience more than the technical details.

 

Comments

  • VW, Skoda, Tata and all their subsidiaries must kolos shop now, according to basher logic

    Like or Dislike: Thumb up 5 Thumb down 3
  • Kelab talkok kunta on Mar 13, 2017 at 7:50 pm

    Wait for someone to come here to shoot p1

    Like or Dislike: Thumb up 9 Thumb down 1
  • J Welinkar on Mar 13, 2017 at 8:13 pm

    A meaningful initiative in the right direction. SKODA already has a good reputation in the Indian market. TATA have an In depth insight into the the Indian car buyer, SKODA will bring with them robust quality & controls. These same vehicles from this ‘joint venture’ would be good to go in other developing countries like Thailand, Vietnam, Malaysia, Burma & Indonesia. TATA have the luxury of owning JLR and have done a Stella job in transforming JLR into a world class brand. Now. Coupled with German engineering, the TATA brand would become even stronger. Perhaps TATA &. SKODA could look at a new name for this JV, so it won’t dilute either brand.

    Like or Dislike: Thumb up 2 Thumb down 0
  • mak lu mak wa on Mar 13, 2017 at 10:01 pm

    Even tiago better than rubbish yaris

    Like or Dislike: Thumb up 4 Thumb down 5
  • to proton read this – ‘long term’

    10 years ago, proton was lansi dont want to accept VW as partner. things could have been very different today if they agreed on a JV project.

    Like or Dislike: Thumb up 8 Thumb down 1
  • Mikey on Mar 14, 2017 at 10:38 am

    Yeah, If P1 have accepted VW as their partner, the Iriz would look like a VW Polo h/b & P1 would have saved at least 100 million Ringgit.

    Like or Dislike: Thumb up 4 Thumb down 3
    • Yeah. And u pipu wud have bashed P1 cuz of dieselgate. We see what u did there…

      Like or Dislike: Thumb up 3 Thumb down 4
    • Would have bashed DSG also, normal la basher dun have logic thinking

      JV wrong, no Jv oso wrong
      Export wrong, no export oso wrong

      Basher winliaolor!

      Like or Dislike: Thumb up 4 Thumb down 4
      • Mikey on Mar 14, 2017 at 3:18 pm

        Thanks fC, that is PRECISELY why I like 2 read the comments column. Facts are so boring, bashing is more “interesting” for reading & “entertaining”. If want 2 read facts, better read the real stories by top drivers/journalist or Google. Cheers …

        Like or Dislike: Thumb up 2 Thumb down 1
  • passion on Mar 14, 2017 at 12:26 pm

    everyone is moving forward except that one company. i think both Geely and PSA will go home empty.

    Like or Dislike: Thumb up 4 Thumb down 0
  • wan zairul ahmad on Mar 14, 2017 at 1:45 pm

    Proton doing due diligence to decide who is their next JV partner. Even at stage one is taking ages , imagine how much longer would it take when the major stake holder and Proton finally gets to sit and map out the future of Proton (if there ever is one ).
    Cut the teh tarik & nasi kandar sessions, just make the decision and move forward.
    With this kinda zero urgency attitude how to progress?

    Like or Dislike: Thumb up 7 Thumb down 0
    • Mikey on Mar 14, 2017 at 3:23 pm

      U are spot on bro. P1 takes forever bcos the $$$ that is bleeding by the millions are NOT theirs hence No Urgency.

      Like or Dislike: Thumb up 3 Thumb down 0
  • P1 will close shop soon if still cannot decide on partner

    Like or Dislike: Thumb up 4 Thumb down 0
  • Kunta Brothers on Mar 14, 2017 at 4:00 pm

    India is a huge market and there is tremendous potential. VW has very good cars in its lineup. The collaboration will without doubt bring in benefits.

    Like or Dislike: Thumb up 2 Thumb down 0
 

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