The all-new DS7 Crossback was driven in public for the first time during the inauguration of the new president of the French Republic, Emmanuel Macron. This comes just a few months after the SUV was first unveiled during this year’s Geneva Motor Show.
For the important event, DS Automobiles worked for seven months on the presidential car, which comes with various bespoke items. The most noticeable is the opening roof, allowing Macron to greet the French crowd that gathered along the Champs-Elysees.
The SUV also gets an Ink Blue exterior body colour, accompanied by French Republic signature badging, a Tricolore flag holder and 20-inch alloy wheels with a special finish. The cabin, meanwhile, features a ‘Black Art’ leather interior named Opera Inspiration (named after a district in Paris).
Other standard items on this DS7 Crossback include the DS Connected Pilot semi-autonomous driving function and DS Active Scan Suspension. The latter uses a camera, four attitude sensors and three accelerometers to scan the road ahead for bumps and undulations, adjusting the damper settings accordingly to ensure a “serene ride experience.”
Macron isn’t the first French president to use a DS as a presidential car, as others before him have done so as well. The most notable is General Charles de Gaulle, who in 1962, survived an assassination attempt by the OAS in a Citroen DS.
GALLERY: DS7 Crossback
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Bears some uncanny resemblance to Mazda kodo design.
Looks more like Audi/hyundai. But then this is escargot overlord so its okays…
this is one sexy car
That is sexy af. Especially the swivelling headlight lenses
My parents had the first gen C5 back then. Most comfortable car ever. But sadly due to the lack of after sales we had to let it go.
they make the most awesome interiors ever. love them!
How come Malaysian Official, Ministers, PM, etc never use Proton cars as ceremonial vehicles?
No class compared to Conti?
Not patriotic izit?
No support to barang Malaysia?