Swedish supercar maker Koenigsegg has revealed that it wants to attract new customers, and it plans to do so by introducing a much cheaper, higher-volume model. Company founder Christian von Koenigsegg told Autocar that the new hybrid model will be revealed next year, with production to follow not too long after.

The new supercar is tipped to be priced between £700,000 to £800,000 (RM3.74 million to RM4.27 million), which is less than half the cost of its current cheapest model, the Regera (pictured above). Its exact specifications are not known just yet, although it will feature the tried-and-tested 5.0 litre twin-turbo V8 with some form of electrification.

Besides that, it will also use a FreeValve system, which allows the intake and exhaust valves to be controlled freely without camshafts. This results in lower fuel consumption, reduced emissions and improved performance. FreeValve engines also make do without components such as the throttle body, cam drive, timing gear and cover, wastegate, pre-catalytic converter systems and direct injection systems.

Besides that, there are other models in the pipeline as well. They will be developed and built at Koenigsegg’s facility in Ängelholm, Sweden. A new final assembly plant will also be built in the near future.

To give you some context, the move to introduce this “affordable” supercar is spurred by the backing of a £130 million (RM694 million) investment by Chinese-owned firm New Electric Vehicle Sweden (NEVS, producers of a Saab-based EV). The investment, which gives Koenigsegg greater economies of scale, has also given NEVS a 20% stake in Koenigsegg’s parent company.

It appears that more money will be invested in a joint venture company to develop a project for “new and untapped segments.” Von Koenigsegg said the agreement, which was signed just as funding for a new model series had been secured, means “we get much more muscles and much more jobs, and that was what I was looking for.”

The Jesko is Koenigsegg’s latest model, named after Christian von Koenigsegg’s father

In fact, the supercar was already being developed for two years, but the NEVS deal allowed Koenigsegg to quicken development pace, thus introducing it within the first half of 2020. NEVS also owns the assets of now-defunct Saab, so there is potential for large scale production, research and development facility in Trollhättan.

However, don’t expect Koenigsegg to be a big-volume player. Last year, it produced just 18 cars, and it plans to raise that figure to just over 100 cars annually with the new supercar. In the longer term, production figure could breach the 1,000-unit mark, but that depends on the rollout of future Koenigsegg models.