Faraday Future isn’t slowing down despite losing two of its top execs – chief brand and commercial officer Marco Mattiaci and vice prseident for product marketing Joerg Sommer recently. The company has dropped new teasers for its upcoming electric crossover ahead of an official reveal at next year’s Consumer Electronics Show (CES) in Las Vegas.
This time, we are shown the car’s side “mirrors” that have been replaced with cameras instead, similar to what you’ll find on concept and show cars. “Mirrors can warn you, but they can’t save you. They can reflect, but they can’t react. We need something sharper,” the company says in its posting.
Several countries have announced that mirrorless cars (those that use cameras instead of mirrors) will be allowed to be sold in their respective markets. Japan is among those that have approved the use of the technology, with Europe set to follow suit, while the United States will adopt the standard in 2018. As such, Faraday’s first introduction could very well be marketed as a 2018 model to meet regulatory requirements.
Among the advantages of cameras over mirrors is improved safety, whereby the latter is capable of capturing a wider angle of view and can see blind spots usually invisible with mirrors. They can also help to improve visibility by digitally adjusting for glare, darkness or even rainy weather. If it isn’t safety, cameras are also lighter and smaller than mirrors, helping to reduce drag and improve fuel economy.
If fancy cameras are not your cup of tea, maybe the performance of the Faraday crossover will win you over. As a follow-up to its earlier “drag race” against the Bentley Bentayga, Ferrari 488 GTB and Tesla Model X P100D, the company has now wheeled in the world’s fastest accelerating production electric car, the Model S P100D, to teach it a lesson in 0-60 mph (0-97 km/h) sprinting.