Peugeot has achieved a defining moment in its local history by claiming the top spot in first quarter sales among the European makes in the country. In the period ending March 31, Nasim sold 1,538 Pugs, which made for a whopping 167% jump from the 576 units sold in the same timeframe last year.

Those Q1 numbers were enough to give ze French lion a leading market share of 26% among the European brands in the market, according to the latest figures released by the Malaysian Automotive Association (MAA).

It’s a milestone for the marque in Malaysia, said SM Nasarudin SM Nasimuddin, Nasim’s CEO, who added that the volume recorded by the company in Q1 keeps it well in line with it achieving its annual sales target of 7,000 units. The company is set to launch two more models this year, which will obviously help push things along nicely.

Specifics then. The most popular Pug in the first three months of the year was the 308, with 588 units sold (compared to 458 in the same period in 2010). amounting to 38% of total sales. Meanwhile, the 207 sedan sold 537 units, accounting for 35% of sales, with another 15% provided by the 3008, with 237 units.

The company is optimistic about the future, says its chief operating officer Datuk Samson Anand George, who adds that the remainder of 2011 will see further expansion of the brand’s presence – Nasim is set to introduce five new sales and service outlets to bring its network size to 23 nationwide.