Kia has given its flagship K9 sedan a name for the export market – it’ll be known as the Quoris globally. The rear-wheel drive offering, which began selling in Korea in May, will make its way into overseas markets from the fourth quarter of this year.
According to the company, the name is derived from the English words ‘core’ and ‘quality,’ and is supposed to convey solidity, luxury and high-technology, all resonating together as a chorus.
The 5.09 metre-long vehicle is powered by a normally-aspirated 290 PS Lambda V6 3.8 litre MPI engine, with a 334 PS 3.8 litre GDI engine set to join the party in 2013. The mill is mated to a new Kia eight-speed automatic transmission, which features shift-by-wire (SBW) technology.
Like the domestic version, the Quoris will wear an array of high-tech driving assistance and active safety features. There’s a Lane Departure Warning System (LDWS), a radar-based Blind-Spot Detection (BSD) with lane change assistance as well as Around-View Monitor (AVM) with four cameras.
Also on, an Advanced Smart Cruise Control (ASCC), which adjusts speed in order to maintain a pre-determined safe distance from the vehicle ahead, up to a range of 174 metres. It’s integrated to the Advanced Vehicle Safety Management (AVSM), which runs the Electronic Stability Control (ESC), seatbelt mechanisms and multiple warning systems.
Comfort kit will include a 12.3-inch full-size Thin Film Transistor (TFT) LCD cluster, a head-up display, two 9.2-inch monitors for rear seat occupants as well as a 17-channel, 17-speaker Lexicon sound system.
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AI-generated Summary ✨
Comments on the Kia Quoris (K9) highlight its bold, BMW-like design, with some praising its styling and tech features, while others criticize its front grille and overall look, citing it as a copy or fail. Several appreciate Kia’s move into luxury territory, expecting it to challenge premium brands, but many remain skeptical about its originality and appeal, especially in Malaysia. Overall, opinions are mixed, with admiration for Kia’s efforts tempered by doubts about design authenticity and market reception.