SAAB parent company NEVS joins forces with Dongfeng in tie-up to develop eco-friendly vehicles

saab-9-3-aero-2014-1

The National Electric Vehicle Sweden AB (NEVS) parent company of the automotive brand SAAB has entered into a strategic cooperation agreement with Dongfeng Motor Corporation to strengthen business areas of which both companies find it is lacking in.

Mattias Bergman, president of NEVS highlighted that the cooperation will be focused on the development of electric vehicles. The agreement outlines that Dongfeng will assist NEVS in its plans to create eco-friendly vehicles, this includes; mass production, research and development, as well as sales and service support through Dongfeng’s network.

On the other hand, NEVS will work together with Dongfeng to “meet regulations and technical specifications” of various international markets as well as opening up its own dealer network to Dongfeng to help the Chinese car manufacturer sell its cars in key markets like Europe and North America.

Both companies have already been working together closely on vehicle development before this with the aim to improve Dongfeng’s technical strengths as well as NEVS own capabilities. This new agreement will broaden the cooperation further, covering technical development to global purchasing and distribution network, among the many areas.

Dongfeng has a 14% stake in PSA Peugeot Citroen, in addition to that, the Chinese automotive manufacturing giant has several other joint ventures with Renault, Nissan, Infiniti, Honda and Kia in recent years – it produced a total of 3.83 million vehicles in 2014 alone, which signifies the importance of the tie up for NEVS.

Looking to sell your car? Sell it with Carro.

10% discount when you renew your car insurance

Compare prices between different insurer providers and use the promo code 'PAULTAN10' when you make your payment to save the most on your car insurance renewal compared to other competing services.

Car Insurance

Graham Chin

Having spent a number of years as a journalist for a local paper, a marketing executive for a popular German automotive brand and a copywriter, Graham, a true-blue Sarawakian, knew he had to take the leap back into the motoring scene - and so he did. To him, nothing’s better than cruising for hours along a scenic route, in a car that’s designed and built for that purpose.

 

Comments

  • RIP Saab. Expect a mediocre bargain-bin product around 2025 (when they’re finally done with the whole corporate dance), and for the company to go into Chapter 11 again the year after.

    At this point, it would be kind to just let the brand fade into obscurity.

    Like or Dislike: Thumb up 2 Thumb down 2
 

Add a comment

required

required