Aside from Proton, Datuk Abdul Harith Abdullah, the company’s CEO, also took some time to touch on the Lotus brand, of which Proton is its parent company. This includes the arrival of the Lotus Evora 400 in Malaysia, plus the development of a Lotus SUV for the Chinese market.

On the topic of the Evora 400, Harith said that demand track-focused Evora has been very encouraging, and that a local launch of the high-performance sports car is expected by the end of the month.

As for Lotus’ sales performance, Harith indicated a landmark 2015 financial year for the British marque, chalking up a record 2,000 units sold. For 2016, Lotus expects its sales figure to exceed 2,000 units with continued interest in the Evora 400, along with the recent introduction of the revised Elise and Exige models.


Harith also revealed a few details on the upcoming Chinese-market Lotus SUV, which will also be produced in China. A prototype of the vehicle is said to be ready, although the road to series production will take some time, with an ongoing timeframe of two years for a 2017 debut.

The timeframe indicated certainly appears to be in tune with Lotus CEO, Jean-Marc Gales’ statement that Chinese sales of the Lotus SUV will start end-2019 or 2020. He also added that if the SUV shows success in China, it could be introduced to other markets as well.

To enable production of the vehicle in the country, Lotus has formed a joint venture company with Goldstar Heavy Industrial to gain approval of a manufacturing licence from authorities there. The Lotus SUV prototype is required as part of the application process, along with a business plan, there.

GALLERY: Lotus Evora 400